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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Instagram
winner
audience honor
Marvel Studios' Loki Season 2
The highly anticipated second season of the critically acclaimed series, Loki premiered last fall o…
TikTok
Mashable’s Verizon Mobile Protect TikTok
As a long-time client of ours, Verizon has traditionally only done written content with us. When th…
Website/App
Material: The Presidio
Having completed a recent rebrand, the Presidio of San Francisco approached Material to define a ne…
Branded Series
Matter of Impact series
The Matter of Impact is our quarterly online magazine aimed at providing non-monetary support to gr…
Instagram Partnership
Matthew McConaughey Trending Audio 'Road Trips'
Trending audio can garner thousands of views on TikTok and Meta platforms, so we wanted to find a u…
Multi-Platform Campaign, Multicultural Community Engagement, Short Form Video
finalist
Max AAPI Heritage Month 2023
The objective of the campaign was to further the efforts of Max in highlighting and amplifying the …
Event & Experiential, LGBTQ Community Engagement, Long Form Video
finalist
bronze honor
Max Presents: The Art of Drag
Max and its LGBTQ+ community platform Human By Orientation set out to activate in Miami during Art …
Event & Experiential, LGBTQ Community Engagement
Max Pride 2023
At the end of May 2023, the new Max streaming platform launched in the United States. The service u…
LGBTQ Community Engagement
Max: Human By Orientation on Instagram
In 2023, Max’s LGBTQ+ social media and community platform Human By Orientation set out to superchar…
Auto, Branded Series, Video Series, YouTube, YouTube Presence
winner
gold honor
silver honor
May the Right Parts Win: eBay Presents “Between 2 Rides”
eBay is the OG online marketplace for buyers and sellers, but has faced twin headwinds in recent ye…
Images
finalist
audience honor
MB Traveler - The Masked Dancers of Indonesia
Marriott Bonvoy Traveler’s new photo essay series sheds light on overlooked places and underreprese…
LGBTQ Community Engagement
McDonald’s Pride Campaign: “Real and Out Loud”
This year, we supported McDonald’s franchisees and corporate partners in four markets, representing…
Contest or Promotion
finalist
MEAN GIRLS (2024) | "12 DAYS OF FETCH"
When we announced the new MEAN GIRLS movie for 2024, we knew we wanted to make the holiday season e…
Single Post or Activation
MEAN GIRLS (2024) | "MEAN GIRLS DAY" TIKTOK STUNT
When we announced the new MEAN GIRLS movie for 2024, we knew there would be challenges to marketing…
Brand Awareness Campaign, Entertainment
finalist
bronze honor
MEAN GIRLS (2024) | DIGITAL CAMPAIGN
MEAN GIRLS is the new movie based on a musical based on a movie from 20 years ago. Our campaign had…
Medium-Length Video
finalist
Meet Jelly Roll
With “Meet Jelly Roll” CMT Social team set out to evolve our editorial storytelling for social medi…
Other Platform
finalist
Meet Vasco - Twitch Live Stream Companion
In September 2023, gaming studio Bethesda, known for their award-winning, critically acclaimed game…
Documentary
Melissa Etheridge Rewinds Her Career: ‘Come to My Window,’ ‘Thunder Road’ & More
According to Google, 68% of people who watch music online do so when they’re feeling nostalgic. To …
Earned Media, Featurette or Behind The Scenes Video, Launch Campaign, Multi-Platform Partnership
finalist
Meow Wolf Grapevine: The Real Unreal
Ah, the mall: apex of material experience, promenade of desires. This past July, when Meow Wolf unv…
X Presence
finalist
gold honor
Merriam Webster | Noun | Overall Twitter (X) Presence
In 2023 we decided to build a more playful, thought-provoking, and welcoming social ecosystem cente…
Branded Content, Branded Series, CTV/OTT, Retail & E-Commerce, Video Series
finalist
Merry and Bright
For The Home Depot, the holiday season represents one of the most important periods of the year, as…
Live Video
finalist
silver honor
audience honor
Met Gala Debut
eBay is home to millions of pre-owned and vintage fashions but lacked fashion credentials. eBay was…
Retail & E-Commerce
finalist
gold honor
Met Gala Debut
eBay is home to millions of pre-owned and vintage fashions but lacked fashion credentials. eBay was…
Brand Partnership
finalist
Met Gala Debut
eBay is home to millions of pre-owned and vintage fashions but lacked fashion credentials. eBay was…
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