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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership YouTube Partnership

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Business to Business Consumer Brand Education Entertainment Fashion & Beauty Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Overall Presence

Meta Presence Multi-Platform Presence Other Platform Presence TikTok Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Immersive Instagram Interactive Content Other Platform TikTok YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Your search returned 15039 entries

Social Good Campaign
Overwatch 2: Pink Mercy is Back
In May 2018, Overwatch released the Pink Mercy skin in a partnership with the Breast Cancer Researc…
Video Series
finalist
bronze honor
Overwatch 2: Rare Hero Interactions
One of the leading reasons people play Overwatch is the Heroes – each with a deep backstory, unique…
Gaming
Overwatch League Grand Finals MVP Voting
Blizzard and Overwatch took the gaming world by storm with the 2022 Overwatch Playoffs, delivering …
Community Management
finalist
Overwatch Mauga Twitter Takeover
After Mauga, Overwatch’s newest Hero, was announced at BlizzCon 2023, we rode the wave of hype to m…
TikTok Presence
finalist
Overwatch Tiktok
In the three years between the announcement of Overwatch 2 and its launch hype and skepticism among…
Family & Parenting
finalist
silver honor
Owlet’s Growth and Mission to Keep Every Baby Safe By Empowering Real Parents and Influencers
Owlet Baby Care is a health technology company which strives to keep every baby safe and in July 20…
Beauty, Comedy Video, Humor
finalist
gold honor
bronze honor
Own Your Age Ft. Leanne Morgan
In a recent study by AARP, 81% of women over 50 said they felt pressure to look and dress younger. …
User-Generated Content
finalist
audience honor
Owner Community UGC
The objective of the Toyota Owner Community initiative was to create a distinctly regional, owner l…
Medium-Length Video
finalist
Owner Safety Stories | Still a Mom
Every employee from design to quality control has one job: to help keep our owners safe. Yet, these…
Comedy Video, Real Time Response, Single Post or Activation
winner
bronze honor
Owning the Moment: Leadership in the Age of Virality
When Houston Texans Chair and CEO Cal McNair was accidentally left hanging by star quarterback C.J.…
Pharma & Healthcare
Owning the Moment: Novo Nordisk’s Meta Moment Maker Play Across Culture’s Biggest Stages
Our brand endeavored to efficiently and effectively reach consumers during two pivotal cultural mom…
Snapchat Presence
finalist
Oxygen Snapchat
Oxygen, an American cable and satellite channel owned by NBC Universal, has a core audience of mill…
Entertainment
finalist
bronze honor
Oxygen's Very Real
Oxygen Media recently underwent a new brand study and redesign to ensure that it stays connected to…
Augmented Reality
finalist
gold honor
audience honor
Oxygen’s Forensic Detective: Inside the Crime Scene
Oxygen launched true crime programming with the goal to create high-quality content and invite our …
Influencer & Celebrity Campaign
Oxygen’s The Prancing Elites Project – Influencer Program with Lohanthony
The objective of partnering with a social influencer for The Prancing Elites Project season 1 marke…
Multi-Platform Campaign
finalist
Oxygen’s The Prancing Elites Project – Season 1 Marketing Campaign
The objective of The Prancing Elites Project season 1 marketing campaign was to raise awareness of …
Medium-Length Video
finalist
silver honor
Ozark Final Farewell
Ozark has become a critically acclaimed Emmy juggernaut over its first three seasons – and for its …
Storytelling
finalist
Ozarka Spring Water | Made In Texas
Ozarka is a brand of spring water that’s been around since 1905 and is, at its core, a Texas brand.…
Branded Content
Ozarka Spring Water Docu-series
Increase brand affinity and recognition that Ozarka Spring Water is an authentic regional brand, so…
Entertainment, Television, Multicultural Community Engagement
finalist
gold honor
P-Valley Social Campaign: Welcome to The Pynk
The key to turning this southern-fried series into a cultural phenomenon? Authenticity. Katori Hall…
Launch Campaign, User-Generated Content
finalist
P.U.F.F.Y Fest
In the world of QSR with roughly 1,548 item releases a year, becoming the biggest new product isn’t…
Event & Experiential, Live Video, Other Platform Partnership, Single Post or Activation
finalist
gold honor
bronze honor
P&G Battle of the Paddles
Ahead of Super Bowl LVII in Phoenix, P&G set out to create branded sports content that highlighted …
Brand Partnership, Gamification
finalist
PAC-MAN Google Doodle: Halloween 2025 Edition
The objective was to create a memorable, globally relevant Google Doodle for Halloween 2025 that al…
Multi-Platform Partnership
Pacers x Rob49
“What the helly ‘Burton?!” When Rob49’s hit song WTHELLY dropped in March, just a few weeks befo…
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