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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Foreign Language Campaign
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
Rebrand Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Episodic
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Creator & Influencer Partnerships
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
YouTube Partnership
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Business to Business
Consumer Brand
Education
Entertainment
Fashion & Beauty
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Overall Presence
Meta Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Immersive
Instagram
Interactive Content
Other Platform
TikTok
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Engagement
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
GEO (Generative Engine Optimization)
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
Micro-Influencer Strategy
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Vertical Video
Video Ad
Video Series
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Shorty Awards Entries
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Innovative Media Buying Strategy
finalist
Tinuiti + KIND Snacks: First CPG Brand to Test NCSolutions' Buyer Driven Bidding on Facebook
With in-store purchases making up a vast majority of KIND’s revenue, historically Media Mix Modelin…
Video
finalist
Tiny Hamster’s Tiny Tiki Party
With a new product hitting the market, it can be difficult to gain awareness – especially when the …
Artificial Intelligence
,
Insights & Trends
finalist
Tipico: Bet Like You're From Ohio
The doors to online sports betting were about to open in one of the deep states of idiosyncratic fa…
Community Management
finalist
Titans Season 3
Home Brew partnered with HBO Max to deliver a premium and fan-servicing social media campaign to pr…
Twitter Presence
finalist
Titans Season 3
Home Brew partnered with HBO Max to deliver a premium and fan-servicing social media campaign to pr…
Pets & Animals
finalist
audience honor
Tito's Handmade Vodka "Wings of Rescue"
The quarantine pup. We’ve all seen it and maybe some of us have gotten our own. In fact, interest i…
Rebrand Campaign
finalist
audience honor
TJP Agency Rebrand
After 50 years of history, we found ourselves ready for a total transformation. With new goals and …
Family & Parenting
finalist
TLC + Dairy Queen with The Waldrops
In 2019, TLC partnered with Dairy Queen to create the #EverydayCelebrations campaign. The campaign …
Real-Time Response
finalist
To Read, Or Not To Read - It Doesn’t Matter, Sonic’s Here To Help You
Objective: Inject real-time, 1:1 engagement into Sonic Drive-In's always-on strategy and deploy its…
Cultural Institution
finalist
audience honor
To The Four Corners
The Commonwealth War Graves Commission (CWGC) honours the 1.7 million men and women of the Commonwe…
Reddit
finalist
audience honor
To the Moon: M1 Finance Reddit Community Takeover
Going into January, M1 Finance wanted to maximize reach to draw awareness to their product to users…
Instagram Partnership
,
Integrated Campaign
,
TikTok Partnership
winner
Toby the Vegetarian Vampire
Task: Help Heinz generate buzz and engagement for year three of Heinz Tomato Blood - an LTO bottle …
Filter/Lens
finalist
TODAY at the Royal Wedding Snapchat Lens
The royal wedding of Prince Harry and Meghan Markle was the event of 2018 and the NBC's TODAY show …
Facebook Brand Presence
finalist
TODAY Facebook
TODAY debuted a "Window to the World" 60 years ago – one of the first times a broadcast let viewers…
Family & Parenting
finalist
TODAY Parents: Miscarriage and Infant Loss
Miscarriage affects one in four pregnancies, yet it's often a hidden, isolating pain for women. The…
Tumblr Brand Presence
finalist
TODAY Tumblr
The TODAY Tumblr, the first morning news program on the social platform, not only shares the highli…
Long Form Video
winner
TODAY: Survivors: What happens after the headlines fade.
In "Survivors," TODAY Digital revisits individuals impacted by some of the nation's worst tragedies…
Branded Podcast
winner
Today's Tips
Today’s Tips from AARP highlights ways people 40-plus can work to improve their health, money and h…
Non-Profit
finalist
Together, We Can Help #StopSuicide
Many have experienced fear, anxiety, and uncertainty due to the pandemic, leading people to become …
Public Service Announcement
finalist
Together, We Can Help #StopSuicide
Many have experienced fear, anxiety, and uncertainty due to the pandemic, leading people to become …
Facebook
finalist
Together, We Can Help #StopSuicide
Many have experienced fear, anxiety, and uncertainty due to the pandemic, leading people to become …
Event & Experiential
,
Multicultural Community Engagement
finalist
Tokyo Vice
The main objective of this campaign was to engage multicultural audiences through a multi-tactical …
Gamification
finalist
Tom Ford Soleil Endless Summer Campaign
Tom Ford, a maverick of design and innovation, has never been one to follow the crowd, especially w…
Television
,
YouTube
finalist
Tom Glynn Carney and Ewan Mitchell Taste NYC Foods
House of the Dragon brought millions of fans back to Westeros for their highly anticipated season 2…
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