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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Foreign Language Campaign
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
Rebrand Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Episodic
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Creator & Influencer Partnerships
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
YouTube Partnership
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Business to Business
Consumer Brand
Education
Entertainment
Fashion & Beauty
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Overall Presence
Meta Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Immersive
Instagram
Interactive Content
Other Platform
TikTok
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Engagement
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
GEO (Generative Engine Optimization)
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
Micro-Influencer Strategy
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Other Podcast Genres
,
Pets & Animals
finalist
Unconditional Podcast Love for VCA Animal Hospitals
VCA Animal Hospitals offer high-quality veterinary care and compassionate service. But it’s one …
Multicultural Community Engagement
,
Pharma & Healthcare
,
Stories
winner
Uncovering TNBC: Stories of Resilience
Not all breast cancer patients feel a sense of community every October during Breast Cancer Awarene…
Brand Awareness Campaign
,
Integrated Campaign
finalist
Uncrap the World
Who Gives A Crap (WGAC) was founded to solve two main problems: Creating environmentally friendly p…
Live Streaming Video
,
Emerging Platform
Undateable: Live via Periscope
For this season of Undateable, NBC chose to do something that had not been done in decades: air eve…
Short Form Video
Undeniably Dairy
For years, dairy sales have been declining. Between aggressive marketing about dairy alternatives a…
Instagram Partnership
Undeniably Dairy Home Fridge Advantage
With the pandemic spurring everyone to stock up on essential food items and start cooking meals at …
Hospitality
,
Travel & Tourism
winner
audience honor
Under a Rock
For travel and hospitality brands, 2020 was a brutal year. The Covid-19 pandemic devastated airline…
Live Streaming Video
Under Armour + Twitch: Curry 4 "More Buckets"
To celebrate the launch of Curry 4 "More Buckets" colorway, Under Armour partnered with Twitch for …
Branded Series
Under Armour Basketball: Shoot Your Shot Season 1
As the most widely used and trusted platform within our target demographic, YouTube provides us wit…
Location-Based Experience
Under Armour Basketball: Smile4Gold
To build buzz around Under Armour's much-anticipated Curry 4 sneaker release and create significant…
Contest or Promotion
,
Integrated Campaign
Under Armour Flow State Challenge
After a year of unprecedented challenges, solo miles, and cancelled races, runners have had to dig …
Remote Production
winner
Under Armour's Flow State Challenge
After a year of unprecedented challenges, solo miles, and cancelled races, runners have had to dig …
Podcast
Under Center with Kirk Cousins
What does it feel like to be a NFL quarterback on the last play of a big game? Listeners found out …
Vertical Video
Under The Bridge "The Story" Social Teaser
Hulu Original miniseries “Under the Bridge” is based on acclaimed author Rebecca Godfrey’s book of …
Art Direction
,
Organic Promotion
finalist
Under The Bridge Social Campaign
Hulu Original miniseries “Under the Bridge” is based on acclaimed author Rebecca Godfrey’s book of …
Audio & Music
finalist
bronze honor
Under the Bridge: "Tape"
Hulu Original miniseries “Under the Bridge” is based on acclaimed author Rebecca Godfrey’s book of …
Virtual Reality
finalist
gold honor
Under the Net
Through the perspective of an 11-year-old girl named Amisa, this immersive documentary will g…
Media Buying Strategy
Undercover AdWords
In today's age of the internet, people are able to interact and search for content online more easi…
Video
finalist
Undercover Budweiser
Despite high brand awareness, 44% of American 21 to 27 year-olds have never tried a Budweiser. The …
YouTube Partnership
winner
Undercover Lyft
The Undercover Lyft digital series was designed to create a cultural moment to give the public anot…
Sports
Underdog
Matching the speed and energy of today’s fans, Underdog aims to act as a news source, offering an e…
X Presence
Underdog News on X: The Fastest Feed in Sports
Underdog built a suite of five dedicated news accounts on X — @UnderdogNFL, @UnderdogNBA, @Underdog…
Vertical Video
Underdog's NBA Salary Cap Talk Series
In 2025, Underdog set out to continue positioning itself as a reliable source for clear analysis of…
Sports Podcast
winner
audience honor
Underdog's The Arena
In 2025, Underdog expanded its content ecosystem by evolving its flagship franchise, The Arena, and…
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