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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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News & Media
Social Good by Mashable
Social Good by Mashable aims to address the question of our time: How do we make the world fairer,…
Live Events
finalist
gold honor
Social Good Summit 2017
The intersection of technology and new media has redefined our understanding of human progress. In …
Pro Bono
Social Hack Day with Age UK - using social tech to help everyone make the most of later life
Early in 2016, Netcel, an award-winning independent digital consultancy, approached Age UK, the UK'…
Education
Social Media at Cambridge University
Cambridge University is over 800 years old but we wanted to show the world that we weren't stu…
Public Health
Social Media Outpouring for Dr. Pimple Popper's "Pops"
Dr. Lee has been posting viral pimple popping on Social Media for a few years and today, most know …
Gender Equality
Social media star Stephanie Shepherd advocates for climate change action through her platform 'Futur
This entry is one of a series of videos In The Know produced featuring the MAKERS conference, a thr…
Phenom Award - Social Media Team
winner
Social Media Team
For The Trevor Project, the largest suicide prevention and crisis intervention organization for LGB…
Youth & Family
Social Native, Ad Council - #TheRightSeat
Motor vehicle crashes are a leading cause of death of children aged 14 and younger. In 2020, 755 ch…
Diversity, Equity & Inclusion
finalist
Social Worker Ignites College Dreams Through Golf
You live. You learn. You give back. That’s the heartbeat of the AARP Purpose Prize® and the reas…
Awareness Campaign, Call to Action, Mental Health
finalist
Social60
The Wayside Chapel is a charity and parish mission of the Uniting Church in Australia in the Potts …
Environment & Sustainability
finalist
Sokito: Change the Game
45 million pairs of football boots are purchased every year. 12.5 million pairs end up in landfill.…
Responsible Consumption & Production
finalist
Sokito: Change the Game
45 million pairs of football boots are purchased every year. 12.5 million pairs end up in landfill.…
Immigration & Refugees, On a Shoestring
finalist
Something Like Home: A Duolingo Documentary
Something Like Home is a Duolingo documentary about the impact of language and education on the liv…
On a Shoestring, Pro Bono
finalist
Somewhere To Believe In
At Stein IAS, Generosity of Spirit is our most important company value. Every year we choose a caus…
Video
Soñando con LaLiga
Diversity and inclusion is an important value for LaLiga as a global organization. Aligning this va…
Youth & Family
finalist
silver honor
Song for Charlie
Counterfeit pills are everywhere, and 1 in 4 contain fentanyl. This problem is tragically on the ri…
Nonprofit Partnership
Song for Charlie x Major League Baseball
The rising toll of fentanyl-related overdoses, now the leading cause of death for Americans aged 18…
Entertainment
Song That Changed My Life: Gloria Gaynor
In the hospital recovering from spinal surgery, Gloria Gaynor felt her career may have been over.  …
Social Movement
SONGS OF CHANGE Campaign
Objective can be found in our video case study:
Education
SONIC Drive-In: Limeades for Learning #ThanksTeach benefiting Donorschoose.org
Each year, teachers spend more than $1 billion of their own money on school supplies. From books to…
Sports
finalist
Sorry
Canada Basketball is a not-for-profit, National Sporting Organization that is struggling to establi…
LGBTQ+
finalist
SORT OF Season 1 - The Future Is Theirs
To celebrate the series premiere of HBO Max’s Sort Of, we aimed to develop a campaign that would no…
Media Partnership
Sotheby’s International Realty | Reside
The goal of the campaign was to drive awareness and to reposition Sotheby’s International Realty as…
Multi-Platform Campaign
finalist
gold honor
Sound It Out: Tuning into Mental Health Conversations
There is a mental health crisis among our country’s youth. Young adolescents (10-14) are experienci…
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