ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

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Self-Defined (Social Campaigns)

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Self-Defined

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2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

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Art Direction

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Self-Defined

Team

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Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 5th Annual Shorty Social Good Awards Best Multi-Platform Campaign

This award honors the most effective and creative social good campaign spanning multiple digital and social platforms. Entry should describe how content was modified and enhanced for each platform, worked together to create a unifying message and succeeded in meeting its social impact goals.

For campaigns integrating across digital and traditional media channels, see Best Integrated Campaign.

See previous winners and honorees here.

Winner

Multi-Platform Campaign
winner
#AloneTogether
At the start of COVID19’s spread across the United States, ViacomCBS’ Entertainment & Youth brands (led by MTV) realized there was an urgent need to educate audiences on the importance of social distancing and staying home. Bars were packed, and students were heading off to spring break despite reports of the virus’ severity. To help flatten the c…

Finalists

Multi-Platform Campaign
finalist
gold
COVID-19 Solidarity Response Fund for WHO, powered by UN Foundation
COVID-19 showed us that diseases don’t respect borders; that humanity is only as strong as our weakest; and that we all depend on each other. The pandemic spread exponentially, and rapidly overwhelmed health systems, taking a huge toll on lives and livelihoods. So, when the World Health Organization (WHO) came to us in late February 2020 for help,…
Multi-Platform Campaign
finalist
gold
DiDi Hero
When the first wave of the COVID-19 pandemic hit Australia, rideshare service DiDi had an opportunity to help drivers and riders get around safely, if they ever needed to. But while the majority of us were confined at home, healthcare workers were the ones bravely going to work every day to help keep the pandemic at bay; so they needed a safe, hyg…
Multi-Platform Campaign
finalist
Camp Hello Bello
Almost overnight, COVID-19 changed the world. For so many, including parents with young children, it’s been a time full of anxieties and unknowns… not to mention, those young children have been home all day. As a direct response to this challenge, Brains on Fire and Hello Bello launched Camp Hello Bello with co-founders Kristen Bell and Dax She…
Multi-Platform Campaign
finalist
Music Moments
The Alzheimer’s Association wanted to leverage the universal love and connectivity of music to reach new audiences, drive awareness and concern for Alzheimer’s and all other dementia, and engage the public in conversation in order to advance the fight to end Alzheimer’s disease. Storytelling is instrumental  in raising concern and awareness of Alz…
Multi-Platform Campaign
finalist
Univision's Cuenta Conmigo
Univision's year-long, Cuenta Conmigo (Count on Me) campaign raised awareness about the importance of the 2020 Census, with the objective of motivating Latinos in the United States to complete their form, especially those that reside in hard-to-count communities. Latinos have been historically underrepresented in the Census for decades; resulti…

Nominees

Multi-Platform Campaign
#TeamLA Social Impact Campaign
At UCLA Health, our vision is to heal humankind, one patient at a time. As COVID-19 struck, our patients were scared, and our commnity felt lost. As California's #1 hospital, UCLA took it upon itself to bridge the quarantined communities during an unprecendented lockdown and engaged our communities in the #TeamLA movement. #TeamLA is a way for all of Los…
Multi-Platform Campaign
Empowering Heroes on the Front Line during COVID-19
Welcome to the first pandemic of the modern age. Does your organization have a plan for keeping the devices held by thousands of your front-line workers clean and COVID-free? How about healthcare workers who are treating COVID-19 patients – are their devices clean? Are you keeping your employees six feet apart? What about limiting sales of rubbing alcohol s…
Multi-Platform Campaign
Matter of Moments: Recognizing AFib-Stroke Risk
Our objective was to understand how aware people in the U.S. are about AFib and its connection to stroke, as well as share our learnings with the public through raising visibility of AFib. i.e. How it increases stroke risk, the importance of a timely diagnosis and driving people to the Matter of Moments microsite for more information via a targeted, multi-c…
Multi-Platform Campaign
Qatar Resilience Campaign
Amid the outbreak of COVID-19, Qatar Foundation (QF) launched a campaign promoting the Foundation’s commitment to innovation and readiness in responding, proactively, to the unexpected challenges caused by the crisis. This campaign, which we named the Qatar Resilience Campaign (QRC), reflects the pivotal role of the QF community in supporting the country's …
Multi-Platform Campaign
Showing the World That #CovidCantStopGOOD
As many as one-third of nonprofits will close permanently in the wake of COVID-19, with already under-resourced small charities suffering the most. And shutdowns occurred at the worst possible time for small nonprofits – just in time to cancel the spring fundraising events season, when small charities raise part of their operating revenue for the year. A…