THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign NEW! Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign On a Shoestring Campaign Pro Bono Campaign Regional Campaign NEW! Social Movement Campaign

By Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Educate Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Humanitarian Aid Immigration & Refugees LGBTQ+ Mental Health Multi-Cause Initiative NEW! Public Health Racial Equality Responsible Consumption & Production Social Justice Youth & Family

By Industry

Automotive Business to Business Education Entertainment Fashion and Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Nonprofit Restaurants Retail & E-Commerce Sports Technology

By Platform

Facebook Instagram LinkedIn Other Platforms NEW! TikTok Twitter YouTube

Original Content

Branded Content Branded Series Documentary Short Extended Reality NEW! Gaming NEW! Images NEW! Interactive Content NEW! Live Streaming Long Form Video Micro-site or Blog NEW! Podcast Short Form Video Video Video Series

Partnerships

Corporate-Community Influencer & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Creative Use of Technology CTV/OTT NEW! Data & Insights NEW! Employee Engagement Event & Experiential NEW! Fundraising Strategy Generative AI NEW! Micro-Influencer Strategy Paid Media PSA Real Time Response Single Post Social Commerce NEW! Storytelling User Generated Content

From the 2nd Annual Shorty Social Good Awards Best in Financial Services

This award honors brands and organizations in the financial services industry who use social and digital media in the most effective and creative ways to create a positive and seamless experience for existing users and gain trust and loyalty from potential users. Banks, credit cards, money management and financial services are eligible for this award.

See previous winners and honorees here.

Winner

Financial Services
winner
Fearless Girl
On the eve of International Women's Day, we challenged the symbol of corporate America—Wall Street'…

Finalists

Financial Services
finalist
gold honor
#ForeverProud
The primary objectives were to develop unique ways to build personal connections with the LGBT comm…
Financial Services
finalist
CIT Cares Month
At CIT Group, building stronger communities in the areas where we operate is a top priority for us.…
Financial Services
finalist
CME Pink and CME Movember
CME Group launched our partnership with Bright Pink and the Movember Foundation in the fall of 2015…
Financial Services
finalist
Caregiving
Stand Up To Cancer is like no other cancer research organization. It's a groundbreaking initiative …
Financial Services
finalist
Why I Send
Remittances, the simple act of sending money, has been a constant feature of the immigrant experien…

Nominees

Financial Services
finalist
gold honor
#ForeverProud
The primary objectives were to develop unique ways to build personal connections with the LGBT comm…
Financial Services
Barclaycard #ThanksGifting
Social-based holiday campaign designed to drive engagement – by asking Barclaycard Card Members and…
Financial Services
finalist
CIT Cares Month
At CIT Group, building stronger communities in the areas where we operate is a top priority for us.…
Financial Services
finalist
CME Pink and CME Movember
CME Group launched our partnership with Bright Pink and the Movember Foundation in the fall of 2015…
Financial Services
finalist
Caregiving
Stand Up To Cancer is like no other cancer research organization. It's a groundbreaking initiative …
Financial Services
Confidence King
In America today, people not living in the 1% are falling through the cracks. People are financiall…
Financial Services
winner
Fearless Girl
On the eve of International Women's Day, we challenged the symbol of corporate America—Wall Street'…
Financial Services
Goldman Sachs National Small Business Week Campaign
Celebrate and participate in National Small Business Week to:-Generate breakthrough awareness of th…
Financial Services
PwC and Rapper Dee-1 Team Up to Teach Financial Literacy
PwC's PR and Social Media Team wanted to create a game-changing campaign based on what could be per…
Financial Services
Sound of Confidence
In America today, people not living in the 1% are falling through the cracks. People are financiall…
Financial Services
The American Tax Education Campaign
TaxSlayer's mission was to discover key emotions of the American psyche, generating quantitative in…
Financial Services
finalist
Why I Send
Remittances, the simple act of sending money, has been a constant feature of the immigrant experien…