Best in Public Health in Social Media - Shorty Awards

Enter the 14th Annual Shorty Awards

The Shorty Awards honor the best of social media and digital. See categories below. The early entry deadline is on December 9th, 2021.

Campaign

Global Campaign Integrated Campaign Local Campaign Mobile Campaign Multi-Platform Campaign Social Good Campaign

Single Platform

Clubhouse NEW! Discord NEW! Emerging Platform Facebook Facebook Messenger Instagram LinkedIn Pinterest Reddit Snapchat TikTok Triller NEW! Tumblr NEW! Twitch NEW! Twitter WeChat Weibo WhatsApp YouTube

Influencer & Celebrity Brand Partnership

Emerging Platform NEW! Facebook Instagram Multi-Platform Snapchat TikTok Twitter YouTube

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images UX/UI Visual Effects NEW!

Video

360 Video Augmented Reality Comedy Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Short Form Video Stories NEW! Vertical Video NEW! Video Ad Virtual Reality

Virtual

Digital Pivot Immersive Online Event/Activation Remote Production

From the 4th Annual Shorty Social Good Awards Best in Public Health

This award honors a program, project, or initiative that seeks to promote and protect the health of people and the communities they live, learn, work, and play in.

See previous winners and honorees here.

Winner

Generation Lockdown

In 95% of public schools in the United States, lockdown drills are as common as math and science. Students learn terrifying lessons like how to barricade doors with tables and how to balance on toilet seats so that gunmen can’t see their feet. March For Our Lives — the student-led organization that emerged in the tragic wake of the shooting in Par…

Finalists

As a long-time youth brand that has earned the trust and love of young people, truth® was uniquely positioned to address a new threat to America’s youth: the opioid epidemic. And as a trusted youth tobacco prevention brand for two decades, truth® was uniquely positioned to partner with the Office of National Drug Control Policy and the Ad Counc…

#VaccinesWork — UNICEF

Vaccine hesitancy – the reluctance to vaccinate despite the availability of vaccines – has increasingly become a global pandemic. In fact, the World Health Organization has ranked vaccine hesitancy as one of the top 10 health threats in the world for 2019. Clearly, vaccination is important, but rather than scare people into awareness, we w…

For more than 20 years, our nation's leading public health research organizations — the Centers for Disease Control and Prevention (CDC) and the National Institute of Health (NIH) — haven't received federal funding to research gun violence prevention. Gun violence is a national epidemic that kills nearly 40,000 people in America each year. Any oth…

Quit Big Tobacco - Cutting ties between Big Tobacco and marketing

The leading preventable killer in the world is tobacco use, which will kill 7 million people this year alone. The vector for tobacco-related deaths is advertising by the tobacco industry, which persuades consumers to try a deadly product that has been purposefully engineered to be as addictive as possible. It’s estimated that around 90% of tobacco…

Roo High School, where no [sex ed] question is off-limits

In the US only 24 states mandate sex education. And only 13 of those states require it to be “medically accurate.” With sex ed funding decreasing and online misinformation increasing, teens have a massive knowledge gap in sex ed. To solve this problem, Planned Parenthood created a judgement-free sex ed chat bot called Roo to answer all those a…

Nominees

The cultural expectations around breastfeeding puts a lot of pressure on new moms: public health groups and health care providers emphasize that "breast is best" for mom and baby, while Instagram and mommy bloggers make the process seem natural, beautiful, and effortless. But while many moms make the choice to breastfeed, 1 in 4 don't make it past the fi…

Malaria No More UK - Malaria Must Die Voice Petition

Malaria remains a worldwide problem. But it is a problem western cultures barely have to think about anymore, let alone take action to stop. Against everything else going on in the world, there’s constant need to keep malaria in the public eye and on governments agendas. Unlike a lot of charities, Malaria Must Die is not asking for public donations, it’s…

Super Health, Super You

Super Health, Super You is an educational program designed to initiate healthy lifestyle conversations in upper elementary classrooms and school communities across the country, focusing especially on high-need areas. This program aims to address the rise in chronic health conditions such as diabetes and obesity by helping students make healthier choices. …

Verywell Healthy Conversations Coach

Every reader identifies with experiencing challenges during difficult conversations with friends and loved ones. Healthy Conversations provides a new and innovative approach to help readers find thoughtful words when talking about sensitive health issues. With the recent resurfacing of measles, the team at Verywell saw an opportunity to promote education…

When Neurodiversity Works

Companies today are looking to get increasingly complicated applications to market faster, with fewer defects and at a lower cost. This requires fresh approaches and solutions to these ever-evolving challenges. To answer this need, IBM’s IGNITE Application Testing offering launched a program in 2017 to bring more neurodiversity into the workplace to bring n…