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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

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Your search returned 13 entries

Reddit
finalist
Altered Carbon: u/lastenvoy
Hardcore superfans frequently get the short end of the stick in marketing campaigns - for one thing…
Reddit
finalist
AMAs, special prizes and more: u/RealWWE brings joy to Reddit
Over the course of many years, WWE's social media presence had grown and expanded to every singl…
Entertainment, Multi-Platform Campaign, Chatbots, Reddit
winner
gold honor
audience honor
Child's Play
In 2019, Orion Pictures asked for our help in resurrecting the iconic horror film, Child’s Play. …
Reddit
finalist
audience honor
Cookie Monster's Ask Me Anything on Reddit
Cookie Monster loves his cookies! But he also loves sharing his cookies with all of his friends. Th…
Real Time Response, Reddit
winner
audience honor
Haunted - Sketchy as Hell
Real-life hauntings are what nightmares are made of. So to bring awareness to Haunted, Netflix’s ne…
Reddit
finalist
Haunting of Hill House: The Backstories
You never forget a terrifying ghost story. The one that sticks its claws into your subconscious and…
Reddit
winner
How LEGO partnered with Reddit to bring joy to the holidays
The holidays are a busy time for everyone — especially consumers and marketers. The market is clutt…
Reddit
winner
Russell Reads Reddit for Unhinged
Most new studios with the unfortunate luck of launching during the middle of a pandemic would panic…
Reddit
finalist
The Rook: Dear You...
Genre fans love a good mystery. From television to games, novels, to real-life cold cases, fan boys…
Reddit
audience honor
Tinuiti x Nautica: Leveraging Reddit To Stand Out During The Holidays
Certain verticals have exploded over recent years and new apparel brands are certainly one of them.…
Reddit
finalist
audience honor
To the Moon: M1 Finance Reddit Community Takeover
Going into January, M1 Finance wanted to maximize reach to draw awareness to their product to users…
Reddit
finalist
WWE's “Design a WrestleMania Poster” Surprise AMA Giveaway
WrestleMania is WWE’s largest, grandest showcase of the year, and the surrounding digital and socia…
Reddit
finalist
YouTube Music Connects with the Internet's Biggest Fans with the YTM Upvoted Series
In a competitive streaming landscape, YouTube Music and Essence set out to increase awareness and i…