THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Foreign Language Campaign
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
NEW!
Rebrand Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Episodic
NEW!
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality & Travel
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Creator & Influencer Partnerships
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Engagement
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
GEO (Generative Engine Optimization)
NEW!
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
Micro-Influencer Strategy
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Other Platform Presence
finalist
Audible Declares 'We're Nerds, Too' with Reddit Success
On Reddit, brands are uniquely positioned to reach self-selected, niche communities. For book and a…
Event & Experiential
Audible x Harry Potter: The Full Cast Audio Editions | Experiential Launch Campaign
The full-cast audio editions of the Harry Potter series, co-produced by Pottermore Publishing and A…
Other Platform Partnership
finalist
Audible's "What Could Go Wrong?": A Look into Human-AI Collaboration
When Hollywood screenwriter Scott Z. Burns partnered with AI companion Lexter to create the Audible…
Integrated Campaign
Audible's Largest-Ever Integrated Romance Campaign
One of Audible's largest global campaigns in 2025 centered on a genre with a passionate fandom: rom…
Multi-Platform Partnership
finalist
Audible’s Dungeon Crawler Carl Campaign
LitRPG (Literary Role-Playing Game) is a rapidly growing genre at the intersection of gaming cultur…
Micro-Influencer Strategy
Authentic Voices on the Rail: Norfolk Southern’s Micro-Creator Pilot
Norfolk Southern set out to elevate its social presence by humanizing a historically industrial bra…
Social Good Campaign
Autism Society of America
The Autism Society of America proudly marked its 60th year of doing work for the autism community. …
Entertainment
finalist
Avatar: Fire and Ash Social/Digital Campaign
When ideating on the social campaign for Avatar: Fire and Ash, the third installment of the Avatar …
YouTube
finalist
Avengers: Doomsday | Cast Announce
Walt Disney Studios and Marvel Entertainment set out to announce the cast of its biggest film yet –…
Social Good Campaign
,
Video Series
finalist
Avia’s Wonderland Wishes Campaign
Through the Wonderland Wishes ad campaign, Avia sought to bring awareness to the Solitaire Clash mo…
Brand Awareness Campaign
,
Global Campaign
finalist
Baby Shark 10th Anniversary Global Campaign
To celebrate Baby Shark's 10th anniversary globally, the core message of the campaign was simple ye…
Launch Campaign
Babylist “Open to Secondhand” Feature
Our objective with the Secondhand feature was to make pre-loved gifting a seamless part of the regi…
Multi-Platform Partnership
finalist
Babylist Experience
Babylist Experience is a celebrity and creator driven content series that brings the baby registry …
Live Events
finalist
BACARDÍ x Lollapalooza 2025 Hulu Livestream
In its fifth year as a Lollapalooza partner, BACARDÍ set out to elevate its role from festival spo…
Food & Beverage
Bachelor in Paradise x Burger King
Burger King partnered with ABC’s Bachelor in Paradise for a first of its kind custom partnership, l…
Entertainment
finalist
Bachelor in Paradise x Sony "I Know What You Did Last Summer"
Sony Pictures’ film “I Know What You Did Last Summer” partnered with Bachelor in Paradise for an ey…
Brand Awareness Campaign
,
Branded Content
,
Multi-Platform Partnership
,
Retail & E-Commerce
finalist
Back to School with Cumby’s: A Nostalgia-Fueled Back-to-School Anthem
Earned Media
,
Multicultural Campaign
finalist
Bad Bunny "Una Más" Amazon Music Livestream
The goal of the campaign was to build anticipation for Bad Bunny’s Una Más livestream on Amazon Mus…
Non-Profit
Badges of Hope
Despite broad name recognition, Operation Smile was widely misunderstood. Many perceived it as a fl…
Beauty
,
Storytelling
finalist
Baked Gelato Ft. Debi Mazar
In 2021, Laura Geller Beauty made a bold decision to position itself as a leader in mature beauty b…
Creative Use of Technology
,
Event & Experiential
,
Immersive
,
Interactive Content
,
Multi-Platform Presence
,
Physical and Digital Convergence
finalist
Ballerina: Fire vs Ice
To ignite fan excitement for the latest film from the John Wick universe, Ballerina, we partnered w…
Comedy Video
BAM! Comedy × Moonpig - “Trying to Impress your Father-in-Law”
The objective was to create a genuinely funny and relatable Father’s Day comedy video that audience…
Art Direction
finalist
Barbie Dream Search
Our Mattel clients asked us to create a Gen Z-focused Roblox activation that reintroduced the class…
Video Series
finalist
Barstool Sports and Bob Does Sports Present The Internet Invitational
When existing creator golf tournaments no longer reflected the scale, stakes, or authenticity of th…
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