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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice Branded Content Branded Series Documentary Short Email & Newsletter Feature Film Images Interactive Experiences Long Form Video Micro-site or Blog Podcast Research Reports Short Form Video Vertical Video NEW! Video Series

Cause

Animal Rights & Welfare Arts & Culture Civic Engagement NEW! Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes Poverty Relief Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership Corporate-Community Influencer, Creator & Celebrity Non-profit Partnership Other Partnerships

Platforms & Technology

Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Employee Engagement NEW! Event & Experiential Guerrilla Marketing Integration with Traditional Media Paid Media PSA Single Post Storytelling Use of Viral Content User Generated Content

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Facebook Campaign
finalist
Craft The Next Blue Moon 2012
In 2011, we realized we had something incredible to leverage: a lunar blue moon on August 31, 2012 …
Viral Campaign
finalist
Cumberland Farms Hoff-tacular
To promote Cumberland Farms Farmhouse Blend Iced Coffee, we created a multi-channel campaign that t…
Social CEO
finalist
Dave Kerpen
Dave Kerpen is the CEO of Likeable Local, a social media software startup for small businesses, as …
Celebrity Campaign, Viral Campaign
winner
David Blaine’s ELECTRIFIED
VICE brought Intel together with illusionist David Blaine to create a one-of-a-kind performance pie…
Mid-Sized Agency
winner
Deep Focus - Best Social Media Agency - Mid-Sized
Deep Focus is the Digital Agency for the Social Age. We engineer new ways for brands to earn equity…
Consumer Brand
Dell Music
Dell wanted to engage and reach a younger audience (Generation Y) promoting that Dell’s products em…
Social Media for News
finalist
Destino 2012 – Univision Election Coverage
Throughout the crucial 2012 Election cycle, Univision threaded social media across #Destino2012 cov…
Twitter Campaign, Twitter Hashtag, Campaign for Television
Discovery - Moonshiners Season 2
In partnership with Buzzfeed and Kings County Distillery, we worked together to build buzz around t…
Campaign for Television
Discovery Channel's Shark Week
Discovery Channel’s Shark Week 2012 marked the hallmark summer programming event's 25th anniversary…
Facebook Advertising
Dispelling the Social Media Myth
When Facebook approached McDonald’s with a grant, it made for the perfect test environment to prove…
Social Media for Fashion
DKNY's #UK2012 Ignites Global FOMO
In celebration of DKNY's London store re-opening, the legendary modern fashion brand partnered with…
Auto Industry
Dodge Dart deviantART
We needed to maintain interest for the new Dodge Dart between its debut at the North American Inter…
Auto Industry
winner
Dodge Dart Registry
To Dodge, the launch of the Dart created a set of “New Rules" for the auto industry. It marked a ne…
Best Use of Video
Domino's Voter Boot Camp
How do you capture the social buzz of a Presidential Election--without getting, you know, political…
Social Media In Real Life
Doritos Locos Tacos Live Tweet Billboards
In early 2012, Taco Bell launched the Doritos Locos Tacos and it was clear early on that it would b…
Twitter Campaign
Doritos Locos Tacos Tweet-Off
As a pre-launch to the 2012 national launch of the Doritos Locos Tacos, Taco Bell executed a Twitte…
Promoted on Twitter
DoubleTree by Hilton - #DoubleTreeTaxi Twitter Campaign
To help grow engagement for DoubleTree by Hilton with their UK audience as well as encourage intera…
Facebook Advertising
DoubleTree by Hilton - Little Things Project Facebook Advertising
DoubleTree by Hilton set off on a mission to ask travelers what “little things" would make their tr…
Instagram Brand Presence
DoubleTree by Hilton Instagram
It is important to be where our consumers are and engage and deliver value when, where and how they…
Twitter Campaign, Facebook Campaign
DoubleTree by Hilton Little Things Project Campaign
DoubleTree by Hilton set off on a mission to ask travelers what “little things" would make their tr…
Facebook Brand Presence
finalist
Dr Pepper Facebook Program
2010 and 2011 were historic years for Dr Pepper, but the beginning of 2012 was another story. Growt…
Consumer Brand
finalist
Dr Pepper Social Program
2010 and 2011 were historic years for Dr Pepper, but the beginning of 2012 was another story. Growt…
Campaign for Television
Duck Dynasty Season 2 Premiere Campaign
Duck Dynasty had a strong and growing presence in social media. Our Season 2 campaign aimed to give…
Social Media for News
winner
Election 2012: CNN Worldwide Won the Social Media Battle
In early 2012, CNN’s social media team began planning how the network would incorporate social medi…
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