ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 5th Annual Shorty Social Good Awards Best Video Series

This award honors the most creative and effective use of a video series such as a digital web series or docu-series to bring awareness to and achieve a social good campaign, initiative, or project.

See previous winners and honorees here.

Finalists

finalist
gold
Justin Bieber: Seasons
The objective of Justin Bieber: Seasons was to invite the audience into an intimate part of Justin’s life where he opens up about his mental health for the first time publicly. As we look back at Justin’s life after cancelling the last leg of his Purpose Tour, we get an in-depth look at the last two years of his life, his history with drugs: when …
finalist
Good People
The objective of the series “Good People” is to meet the inspiring changemakers who have dedicated their lives to creating a positive impact in their communities. We profiled people across the country who are improving their communities through shelter, food, beauty makeovers, health and sanitation and more. 
finalist
Gratitude
We are Olo, the on-demand platform for the restaurant industry, powering digital ordering and delivery programs for over 300 brands, including Wingstop, Subway, Five Guys, Shake Shack & more. Over 15 years ago, we set out to support the restaurant industry through the digital shift and when COVID-19 upended the world into chaos, we realized the op…
finalist
In The Know: Futurists
Futurists follows industry leaders across all different disciplines who are advancing their fields with technology, innovation, and fearlessness. In this 8-episode docuseries, we look at futurists in eight different categories including marine life, agriculture, parenthood, government, wearable and accessible tech, and so much more. In the Know co…
finalist
LinkedIn Changemakers launch video series, by Brands2Life
Social media can be a minefield of negativity, therefore a difficult place to have open and honest conversations about topics that matter. LinkedIn wanted to address this head on and help to drive paradigm shifts in working culture and related conversations, encouraging more transparent, trusted and frank dialogue around topics that are often tabo…
finalist
VH1's Black Girl Beauty
The main objective was to create a YouTube series produced by VH1 featuring a panel of celebrity and social media influencer guests discussing the experiences navigating current beauty standards for women of color. The goal of this six-episode series was to shed light on issues in the beauty industry that are underrepresented and deserve more atte…

Nominees

AARP Purpose Prize 2019-2020
You live. You learn. You give back. No one knows this better than people ages 50 and older, who have spent decades accumulating a wealth of knowledge that only life experience can bring. Armed with this wisdom, they are a powerhouse of innovation tackling some of the greatest societal challenges of our time and inspiring others to do the same. The AARP® …
Brainwashed By Toons
The goal of BRAINWASHED BY TOONS was to educate and inform viewers about how racial bias and sexism have been normalized by cartoons and illustrations. Through the selfless work of many talent people, including Jason Alexander, Wayne Brady and Lea Thompson, we feel we have achieved these goals.  
DBS Sparks Season 2: Everyday Heroes for a Better World
The world is facing complex developmental, social and environmental challenges, not to mention hardships wrought by Covid-19. As a purpose-driven organisation, we believe businesses like DBS have a role to play in helping to find solutions to these challenges.   We sought to go beyond traditional PR and leverage a creative storytelling vehicle to raise a…
Expert Answers from the World Bank Group
“Expert Answers” is the World Bank Group’s flagship video series focused on the latest news and analysis in the international development sector, with a view to enlightening and entertaining a broad, cross-cultural, globally engaged audience. Each episode centers around a big topic in the world of global economics and poverty alleviation, with the aim of…
Girls Room
Young people are deeply impacted by on-screen images; what they see shapes their relationship with their bodies and beauty standards. In fact, young people today report feeling anxious about their appearance more often than about career prospects or money. This results in low body confidence and beauty anxieties that keep them from being their best selves, …
Holiday Heroes
Holiday Heroes celebrates individuals who are making a positive impact on their communities during the holiday season. From Halloween to Thanksgiving through Christmas and New Years, we tell the stories of those who are spreading joy and support to those who need it most. This is the third season that we have produced of the show.
In The Know: Next Gen
The objective of this series is to highlight Gen Z changemakers who are making amazing strides in their chosen fields and having a positive impact on their communities.
Love, Me | Video Series from This Free Life
For many LGBT folks, young adulthood can be tumultuous: hardship, growth, stress, belonging. Many young adults wish they could reach back in time to give their younger selves some love and advice. The Love, Me video series offers a powerful glimpse into the lives of four LGBT community members by sharing encouraging letters to their past selves. About 2 …
Need to Know by MTV News
Award-winning journalists Dometi Pongo and Yoonj Kim are the faces of Need To Know, MTV News’ flagship video franchise providing real-time news stories and analysis. With Dometi and Yoonj’s unique perspectives, Need To Know covers what matters most to our audience, from pop culture to nationwide protests, while providing in-depth analyses.
OUTLOUD: Raising Voices
OUTLOUD: Raising Voices began as a live event concept to give a platform to up-and-coming LGBTQ+ musicians. It was set to launch at SXSW as a PRIDE artist showcase, but when the festival was cancelled, the producers at JJLA pivoted the already-scheduled show to launch as a PRIDE celebration web-series on Facebook, utilizing the existing show line-up as a tw…
Start Here
Al Jazeera Digital’s video explainer series Start Here was created to help people re-engage in important global conversations. Every week we unpack the big issues for people who might be confused, overwhelmed or just feeling out of touch with what’s going on.  When the coronavirus took hold in March, large parts of the world went into lockdown. We went i…
Taking Refuge
The Olympic Channel's 2020 original series and social media campaign for Taking Refuge features the story of three-time Olympic gold medallist Niccolo Campriani mentoring three refugees on a brave journey to qualify for the next Olympic Games in the Air Rifle event. Back in 2018, Niccolo expressed the idea of his project with the Olympic Channel, and six mo…
VH1's RuPaul’s Drag Race Out of the Closet S3
With the third season of RuPaul’s Drag Race’s Out of the Closet, the objective was to build on the momentum of the Emmy-nominated second season, and continue to document the dynamic lives and fashion of the LGBTQ icons Drag Race audiences have come to know and love. With this season, a major goal was to dive deeper into the personal lives of the talent, and…
War: Kids' Drawings in VR animation
The Siege of Leningrad is known as the longest siege in human history. Lasting for almost 900 days it took the lives of hundreds of thousands of people who had to survive in horrendous conditions - freezing in winter, struggling with water during summer, dying of hunger. Those years were an extremely challenging time for children who lived in the city. Some…
“With Love, Me” presented by Your Cancer Game Plan
Merck Oncology is committed to fighting cancer on all fronts and providing patients and caregivers with support beyond medicine. In this spirit they addressed a need heard time and again across the cancer community: people facing cancer primarily seek to connect with others who have gone through a similar experience. In collaboration with more than a doz…