THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project
From the 5th Annual Shorty Social Good Awards

In The Know: Futurists

Finalist in Video Series

Objectives

Futurists follows industry leaders across all different disciplines who are advancing their fields with technology, innovation, and fearlessness. In this 8-episode docuseries, we look at futurists in eight different categories including marine life, agriculture, parenthood, government, wearable and accessible tech, and so much more. In the Know collaborated with RYOT, an innovative video agency, to perfectly capture the futuristic aspect of the show through excellent cinematography and beautiful narrative storytelling in a bite-sized format. 

Strategy and Execution

The series aims to celebrate those pushing the boundaries of their industries and inspire others to see what's possible when you think outside the box. By showing our audience eight examples of these thought leaders, we're hoping to encourage social change and give inspiration to people who could be their very own futurists. We're also hoping to offer educational and enriching content in an often disposable media space. Through compelling cinematography and editing, we aimed to make this series an eye-catching and appealing way to inform people about the wonderful technology in the world around them.

Results

In The Know: Futurists has garnered more than 14.3 million video views across our platforms since its launch in October 2019 and the series was the winner of the 2020 Telly Award for the non-scripted webseries category. One of the most successful episodes profiled Andrea Jenkins, the first openly transgender African-American elected politician in the USA. We were incredibly proud that this episode was the winner of the 2020 Telly Award for an online video in the Activism category. The series's launch epsiode featured Coral Vita, an initiative dedicated to changing humankind's relationship with the ocean and restoring and saving our coral reefs with land-based farming techniques. This episode was named as a nominee for the prestigious 2020 Webby Awards.

Media

Video for In The Know: Futurists

Entrant Company / Organization Name

In The Know

Link

Entry Credits