THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project
From the 5th Annual Shorty Social Good Awards

Holiday Heroes

Entered in Video Series

Objectives

Holiday Heroes celebrates individuals who are making a positive impact on their communities during the holiday season. From Halloween to Thanksgiving through Christmas and New Years, we tell the stories of those who are spreading joy and support to those who need it most. This is the third season that we have produced of the show.

Strategy and Execution

In season 3 of Holiday Heroes we profiled the men and women across the country who were spreading holiday cheer through dance, food, music and care packages.

Results

During its month long airing schedue over the holiday period, this series notched up over 13.2M+ video views. All of our viewers were then driven to corresponding articles across our platforms, where they could donate directly to the charities and causes highlighted in each epsiode.

 

Media

Entrant Company / Organization Name

In The Know

Link

Entry Credits