ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 1st Annual Shorty Social Good Awards Best in Poverty & Hunger

This award honors a program, project, or initiative that seeks to address a lack of food or shelter among individuals and communities. Focuses may include food security, agricultural education and development, employment training and opportunity, critical infrastructure and livelihood development.

Finalists

finalist
Growing Up Girl: Life in Sub-Sahara Africa
To raise awareness of the gender inequity of extreme poverty, RYOT & The ONE campaign partnered to create a compelling story to raise awareness and engagement. Through the short virtual reality film, Growing up Girl, they hoped to offer viewers the opportunity to experience a day in the life of a young girl, Monica, who lives on the border of Tanz…
finalist
Lost In
This series takes an in depth look at marginalized parts of our global society. From homeless youth in LA to refugees in the largest camp in the world, our host takes a step into these worlds and learns what its like on the fringes of society where "having a home" is not easily identifiable. Our aim is to give the FUSION audience an opportunity t…
finalist
Out In the Open Sleepout
With 22,000 Chicago teens without stable housing, youth homeless is Chicago's invisible crisis.Challenged by misconceptions and apathy, advocates struggle to raise awareness and funds to support these teens – 40% of whom identify as LGBTQ, often seeking shelter after being put out by their own families. Facing multimillion-dollar cuts and a loomin…
finalist
Street Fare
Connecting People Walking on the Street With Those Living on It: Our overall goal was to jolt people out of their complacency, get them to view the plight of the homeless and hungry in a new light; then motivate them to volunteer, donate money or spread the word about the Crossroads Community soup kitchen and food pantry.To reach our goal, we need…
finalist
The Erase Hunger Project
In a city of more than 1.4 people facing little or no food each day, hunger pops everywhere in New York. So we decided to help change that.
finalist
UnTasty Dishes
Dirty water is deadly. It infiltrates the lives of over 663 million people every single day and kills more people than all forms of violence – including war. But in America and much of the Western World, we don't even have to consider it. Dirty water is simply not on our radar.So charity: water gave us a mission: Make dirty water real for people w…

Nominees

Cigna Fights Hunger
Cigna is more than just a health insurance company. We are committed to improving the health, well-being and sense of security of our customers. Part of that commitment is the belief that no one should have to go hungry. So, Cigna employees energized, put on our hair nets, and started the "Cigna Fights Hunger" campaign with Feeding Children Everywhere to ch…
Generation in Crisis
Our goal for "Generation in Crisis" was to begin a conversation about the worldwide refugee crisis and how it affects everyday Americans. We spent months brainstorming innovative ways to achieve this goal. At the time, U.S. media coverage on this issue was very minimal. However, we knew it needed to be highlighted and, therefore, we wanted to be ahead of t…
Now We're Newtons
In 2012, Fig Newtons embarked on a large scale rebranding effort that began with changing its name to just Newtons, adding varieties with different fruit flavors to its product lineup, and making the brand relevant to not only existing loyalists but to younger audiences entering the biscuit category. Until now, consumers were largely unaware of the brand's …
Stop Hunger. Start Peace.
Amidst a humanitarian crisis that has created the most refugees since WWII, "Stop Hunger. Start Peace." brought together a dozen companies across industries on Peace Day to highlight the vital role of food assistance in creating a more peaceful world. The project benefited the World Food Programme and consisted of a TV ad in 38 countries and social media ac…
Street Cuts
Street Cuts is a 4-part Fusion original web series and TV Special that follows celebrity stylist Mark Bustos as he hits the streets of South Beach to meet and give a free haircut to the homeless. The goal of the series was simple: to give the audience the opportunity to listen to the stories of the homeless in the hopes to inspire viewers to #BeAwesomeToSom…
The Caring Economy
While the Salvation Army is most commonly known for its iconic red kettles on street sides during the holiday months, the Salvation Army's Chicagoland Area division wanted to further extend its reach to an online community of donors this holiday season. Online donations have been steadily rising over the years, and this donor pool was much younger than what…
Vitamin Angels
Vitamin Angels is a non-profit organization that fights malnutrition by delivering vitamins to children in the hardest to reach places around the world. It is essential to the organization that the vast amount of information on their website is made simple, interesting and easy to find in order to drive donations to fund their work. Along with design partne…
Walmart “Fight Hunger. Spark Change.” Campaign
To raise awareness of the issue of hunger in America and help generate meals for those in need, Walmart wanted to create a campaign that got their customers involved in making a difference in a simple yet very impactful way. Walmart launched the "Fight Hunger. Spark Change." campaign, a nationwide initiative to encourage the public to join the fight agains…
Wheels4Water Campaign
Our objective is to raise awareness and funds for safe water and sanitation projects in sub-Saharan African countries in collaboration with long time client, Lifewater International, by hosting events inspired by cycling culture.