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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Viral Campaign
finalist
USA Network - Fall of Sam Axe Reddit 'Ask Me Anything'
USA Network built buzz for the TV film “The Fall of Sam Axe" (a prequel to the hit show “Burn Notic…
Boldest Campaign of 2011
winner
VH-1 Do Something Awards: Give a Shit
To raise awareness of VH1’s Do Something Awards, VH1 created its own spoof charity called “Give a S…
Facebook Campaign
VH-1 Single Ladies: Single & Liking It
“Single Ladies" is a modern, sexy series set in Atlanta that explores the lives of three different …
Gamification
VH-1 Single Ladies: Single & Liking It, game mechanics
“Single Ladies" is a modern, sexy series set in Atlanta that explores the lives of three different …
Facebook Campaign, Campaign for Television, Gamification
finalist
VH-1 Tough Love: Ditch or Date
On the VH1 reality series “Tough Love", the show’s host Steve Ward attempts to help a group of eigh…
Facebook Campaign
Visit Salt Lake
Visit Salt Lake and its members provide assistance to convention and meeting planners, tourism prof…
Viral Campaign
finalist
VMA Animal Re-Enactments
In the lead-up to the 2011 Video Music Awards, MTV.com went wide with a series of video vignettes f…
Live Television
winner
VMA Twitter Tracker
MTV combined its Twitter, Tumblr and second-screen savvy to break social media records during its 2…
Mobile Campaign
winner
VMA Twitter Tracker for iOS for Verizon
MTV’s innovative Twitter Tracker, presented by Verizon, was integrated into the VMA pre-show and br…
Foursquare Campaign
finalist
VMAs (40K badge unlocks)
Prior to the VMAs, MTV held a Foursquare contest to give viewers 2 tickets to the big show. To ente…
Twitter Ad Platform
winner
Volkswagen All-New 2012 Beetle Launch
On April 18, 2011, Volkswagen celebrated the global reveal of the all-new 2012 Beetle, marking a ne…
Foursquare Campaign, Viral Campaign, Location-Based Marketing
winner
Walgreens: Check-ins that Make a Difference
Through social media, Walgreens empowered their customers to donate over $6 million in flu shots to…
Viral Campaign
Where's Fred?
With thousands of customers throughout the greater Philadelphia region, 3rd Federal Bank’s bright g…
Facebook Brand Presence
Women's Health Magazine
Women’s Health uses social media to connect our users, bringing our content and philosophy alive o…
Facebook Brand Presence
Would You *Like* A Pepsi?
Everyone’s got one of those friends on Facebook--you know, the one that posts up that clip of kitte…
Social Media In Real Life
x24 (Exercise 24)
How can Twitter actually assist in Humanitarian Assistance Disaster Relief efforts? The near real-t…
Campaign for Games
Xbox Dance Central 2 Challenge Facebook Application
The Xbox Dance Central 2 Challenge Application allows users to track games and share results with t…
Campaign for Games
finalist
Xbox Kinect Sports Season 2 End Zone Dance Off Facebook Application
The Kinect Sports Season 2 End Zone Dance Off Facebook Application allows users to vote on their fa…
Campaign for Games
Xbox Skyrim Drag and Shout Facebook Application
The Xbox Skyrim Drag and Shout Facebook application allows users to delve deeper into the Elder Scr…
Campaign for Games
Xbox Wireless Headset Facebook Application
Helping to promote the Xbox 360 Wireless Headset with Bluetooth, this Facebook application features…
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