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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice Branded Content Branded Series Documentary Short Email & Newsletter Feature Film Images Interactive Experiences Long Form Video Micro-site or Blog Podcast Research Reports Short Form Video Vertical Video NEW! Video Series

Cause

Animal Rights & Welfare Arts & Culture Civic Engagement NEW! Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes Poverty Relief Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership Corporate-Community Influencer, Creator & Celebrity Non-profit Partnership Other Partnerships

Platforms & Technology

Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Employee Engagement NEW! Event & Experiential Guerrilla Marketing Integration with Traditional Media Paid Media PSA Single Post Storytelling Use of Viral Content User Generated Content

Shorty Awards Entry Gallery

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Your search returned 10 entries

Brand Awareness Campaign, Consumer Brand, Integrated Campaign, Launch Campaign
finalist
Comfort Molly-Mae x Pure Heaven Scent: A 360 Creator Partnership
In May 2025, Unilever Homecare launched Comfort's new Pure Heaven Scent range in partnership with o…
Instagram Partnership, Wine, Beer & Spirits
Cuervo: The Tequila That Invented Tequila, Reintroduced by Creators
Cuervo is the tequila that invented tequila. An 11th-generation, family-owned Mexican company with …
Technology
Dell's Gift Of Time
The Dell Global team briefed The Goat Agency to develop a strong influencer-led creative campaign t…
Business to Business
IBM x The Goat Agency: Positioning Granite as the preeminent LLM in the US
In an increasingly competitive AI space, IBM wanted to elevate their perception and be seen as an u…
Food & Beverage
finalist
Launching Hyper Oat through a creative influencer campaign
Minor Figures is the coffee company that makes coffee for coffee lovers.  Known for their unique…
Consumer Brand
finalist
Persil Wonder Wash's "Fast Wash and Rave" Laundrette
Laundry isn't necessarily the most exciting topic in the world... So, how do you bring a new laundr…
Brand Awareness Campaign, Multi-Platform Partnership
finalist
Reintroducing Fresh: Mentos Freshmaker Moment for Gen Z
Introduced in the 1990s, Mentos’ “Freshmaker” jingle has been a familiar part of the brand’s identi…
Brand Awareness Campaign, TikTok Partnership
finalist
silver honor
The John Deere Chief Tractor Officer: Cultivating Relevance with Gen Z on TikTok
John Deere is one of America's most iconic heritage brands, and the John Deere Tractor in particula…
Food & Beverage, Launch Campaign
finalist
The Rum Stripe Corner Shop
In 2024, Heineken released the exciting and much-anticipated RTD cocktail, Rum Stripe.  A spin-o…
Gaming
finalist
World of Warcraft: The War Within
World of Warcraft challenged The Goat Agency to raise awareness and purchase intent for their new "…