THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 2nd Annual Shorty Social Good Awards Best in Animal & Wildlife

This award honors a program, project, or initiative executed to promote, protect, and defend wild and domestic animals.

See previous winners and honorees here.

Winner

Animal & Wildlife
winner
The Extraordinary Honey Bee
Häagen-Dazs recognized early on that the bee population has been steadily declining for years. Bees…

Finalists

Animal & Wildlife
finalist
Blood Market
Based on current extinction rates, scientists and conservationists have warned that we are heading …
Animal & Wildlife
finalist
Dr. Bronner's "Protect Our Oceans" Campaign
Captain Paul Watson, Founder of Sea Shepherd, famously said, "If we wipe out the fish, the oceans a…
Animal & Wildlife
finalist
Hudson
Plastics make people's lives better, healthier and safer while helping us to live more sustainably.…
Animal & Wildlife
finalist
Paul G. Allen’s Great Elephant Census: Arming Wildlife Conservation with Data
Poachers in Africa slaughter an estimated 100 elephants every day and represent the single greatest…
Animal & Wildlife
finalist
The Body Shop – Forever Against Animal Testing
On June 1, 2017 The Body Shop launched a new campaign calling for a global ban on animal testing…

Nominees

Animal & Wildlife
Zappos.com Pawlidayz Campaign
Zappos and partners wanted to provide something special to our customers that money could not buy …
Animal & Wildlife
Act for Mahseer: Protecting Biodiversity
Although a global company, the state of Maharashtra is Tata Power's home and is therefore of specia…
Animal & Wildlife
Bronx Zoo Keeper Snaps
Following the success of "The Zoo," the first-ever docu-series on Animal Planet that gave viewers u…
Animal & Wildlife
Cat Tricks with Rufus
The objective is to show people how big cats are abused in circuses and in the entertainment indust…
Animal & Wildlife
ColourPop X NKLA
ColourPop's partnership with Best Friends Animal Society is working to make LA a no-kill city by 20…
Animal & Wildlife
Hooked On
For a long time, humans have had a complicated relationship with sharks and only recently has the r…
Animal & Wildlife
Journey of the Jaguar
Jaguars are facing rapid habitat loss, poachers, and population isolation, all of which are threate…
Animal & Wildlife
Michelson Found Animals Swiped Right on Tinder for National Adopt a Shelter Pet Day on April 30
Michelson Found Animals Foundation is a non-profit focused on getting pets in good homes and keepin…
Animal & Wildlife
Money Doesn't Make it OK
The goal was to grab attention by attacking the claim that hunters actually help preservation by pa…
Animal & Wildlife
Ol Pejeta Conservancy
Ol Pejeta Conservancy in Kenya works to conserve wildlife, provide a sanctuary for great apes, and …
Animal & Wildlife
Sharks Attacked
In Sharks Attacked we flip the switch. Shark populations are rapidly decreasing as humans replace t…
Animal & Wildlife
The Right Horse
Every year, hundreds of thousands of good horses find themselves in transition of career or owne…
Animal & Wildlife
UN Environment Program: #WildforLife Campaign
Overview:Our most iconic species are on the verge of disappearing because of wildlife crime. Endang…
Animal & Wildlife
World's Best Cat Litter™: GiveLitter
There are an estimated 3.4 million cats in animal shelters in the U.S., but even the most ardent ca…