THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

From the 2nd Annual Shorty Social Good Awards Best in Animal & Wildlife

This award honors a program, project, or initiative executed to promote, protect, and defend wild and domestic animals.

See previous winners and honorees here.

Winner

Animal & Wildlife
winner
The Extraordinary Honey Bee
Häagen-Dazs recognized early on that the bee population has been steadily declining for years. Bees…

Finalists

Animal & Wildlife
finalist
Blood Market
Based on current extinction rates, scientists and conservationists have warned that we are heading …
Animal & Wildlife
finalist
Dr. Bronner's "Protect Our Oceans" Campaign
Captain Paul Watson, Founder of Sea Shepherd, famously said, "If we wipe out the fish, the oceans a…
Animal & Wildlife
finalist
Hudson
Plastics make people's lives better, healthier and safer while helping us to live more sustainably.…
Animal & Wildlife
finalist
Paul G. Allen’s Great Elephant Census: Arming Wildlife Conservation with Data
Poachers in Africa slaughter an estimated 100 elephants every day and represent the single greatest…
Animal & Wildlife
finalist
The Body Shop – Forever Against Animal Testing
On June 1, 2017 The Body Shop launched a new campaign calling for a global ban on animal testing…

Nominees

Animal & Wildlife
winner
The Extraordinary Honey Bee
Häagen-Dazs recognized early on that the bee population has been steadily declining for years. Bees…
Animal & Wildlife
Zappos.com Pawlidayz Campaign
Zappos and partners wanted to provide something special to our customers that money could not buy …
Animal & Wildlife
Act for Mahseer: Protecting Biodiversity
Although a global company, the state of Maharashtra is Tata Power's home and is therefore of specia…
Animal & Wildlife
finalist
Blood Market
Based on current extinction rates, scientists and conservationists have warned that we are heading …
Animal & Wildlife
Bronx Zoo Keeper Snaps
Following the success of "The Zoo," the first-ever docu-series on Animal Planet that gave viewers u…
Animal & Wildlife
Cat Tricks with Rufus
The objective is to show people how big cats are abused in circuses and in the entertainment indust…
Animal & Wildlife
ColourPop X NKLA
ColourPop's partnership with Best Friends Animal Society is working to make LA a no-kill city by 20…
Animal & Wildlife
finalist
Dr. Bronner's "Protect Our Oceans" Campaign
Captain Paul Watson, Founder of Sea Shepherd, famously said, "If we wipe out the fish, the oceans a…
Animal & Wildlife
Hooked On
For a long time, humans have had a complicated relationship with sharks and only recently has the r…
Animal & Wildlife
finalist
Hudson
Plastics make people's lives better, healthier and safer while helping us to live more sustainably.…
Animal & Wildlife
Journey of the Jaguar
Jaguars are facing rapid habitat loss, poachers, and population isolation, all of which are threate…
Animal & Wildlife
Michelson Found Animals Swiped Right on Tinder for National Adopt a Shelter Pet Day on April 30
Michelson Found Animals Foundation is a non-profit focused on getting pets in good homes and keepin…
Animal & Wildlife
Money Doesn't Make it OK
The goal was to grab attention by attacking the claim that hunters actually help preservation by pa…
Animal & Wildlife
Ol Pejeta Conservancy
Ol Pejeta Conservancy in Kenya works to conserve wildlife, provide a sanctuary for great apes, and …
Animal & Wildlife
finalist
Paul G. Allen’s Great Elephant Census: Arming Wildlife Conservation with Data
Poachers in Africa slaughter an estimated 100 elephants every day and represent the single greatest…
Animal & Wildlife
Sharks Attacked
In Sharks Attacked we flip the switch. Shark populations are rapidly decreasing as humans replace t…
Animal & Wildlife
finalist
The Body Shop – Forever Against Animal Testing
On June 1, 2017 The Body Shop launched a new campaign calling for a global ban on animal testing…
Animal & Wildlife
The Right Horse
Every year, hundreds of thousands of good horses find themselves in transition of career or owne…
Animal & Wildlife
UN Environment Program: #WildforLife Campaign
Overview:Our most iconic species are on the verge of disappearing because of wildlife crime. Endang…
Animal & Wildlife
World's Best Cat Litter™: GiveLitter
There are an estimated 3.4 million cats in animal shelters in the U.S., but even the most ardent ca…