Best in Education in Social Media - Shorty Awards

13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications.

From the 1st Annual Shorty Social Good Awards Best in Education

This award honors a program, project, or initiative that seeks to address education inside and outside of the classroom. Educational institutions, programs and services are eligible for this award. Objectives may include educational equity, engaging current students and parents and thought leadership.

Winner

MTV Pants Off is a Snapchat-first show about sex and relationships hosted by sex ed YouTuber, Laci Green. Since so many young people don't have access to informative sex ed, we wanted to make a sex positive show that explained everything from first crushes to butt stuff. Every episode, we tackled a specific aspect of sex - whether it was personal …

Finalists

#SaidNoSchoolEver

Hefty is the only trash bag that supports Box Tops For Education, one of America's largest school earning loyalty programs. By simply clipping Box Tops coupons from hundreds of participating products, families can earn cash for their school to purchase books, field trips, playground equipment, etc. So far, America's schools have earned over $600 m…

#COMMONCORE —How Social Media is Changing the Politics of Education

Hashtag Common Core Project (#Commoncore Project) is an ongoing research project that examines the intense debate around the education reform initiative Common Core State Standards (Common Core), as the conversation unfolds online using the messaging platform Twitter. Common Core State Standards, the major education policy initiative of our genera…

Beginning: A Pencils of Promise Virtual Reality Film

Ahead of Pencils of Promise's annual gala, the for-purpose education organization sought to create a unique experience that both showcased their efforts and inspired supporters to help continue their work of providing quality education worldwide. In order to achieve this, Pencils of Promise partnered with RYOT to create a truly innovative and enga…

simple thing: clean clothes.Kids who regularly miss school are 7 times more likely to drop out.Kids who drop out have a 40% higher unemployment rate, are 70% more likely to be on welfare, and are 8 times more likely to go to prison.As a brand, Whirlpool celebrates the value of the simple acts of care we give every day (i.e. cooking, cleaning and w…

Combating Book Deserts: JetBlue's Soar with Reading

Launched in 2011, JetBlue's Soar with Reading (SWR) program is designed to encourage kids' imaginations to take flight through reading. To help combat book deserts and the common summer slide, Soar with Reading aims to get books into the hands of kids in need and to promote reading all summer long. As an issue that is important to crewmembers, cus…

Commodity Carnival/Risk Ranch

CME Group launched Commodity Carnival in partnership with the National 4-H Council with one main goal: to help America's future farmers understand what it takes to manage the financial risks of bringing agricultural commodities to market.With this in mind, we introduced the interactive Commodity Carnival experience at state and county fairs across…

DonorsChoose.org’s #BestSchoolDay

Too many teachers–particularly those in high-poverty communities–lack the classroom resources they need to teach and inspire our next generation of leaders. DonorsChoose.org is a nonprofit website where teachers can create projects for the materials they need, and donors can fund the projects that inspire them. To date, DonorsChoose.org has rai…

Dressed in Code: A Little Black Dress for the Digital Age

Building something on the web with your own hands brings a rush of self-reliance and satisfaction. Today. In 10 years, coding will be a requisite skill for workers in professions ranging far beyond dev and design. Those who do specialize in computer science will earn salaries averaging $15,000 more than other fields. How many of those workers will…

Story for Chela

Kenya's future dreamers are under threat of disappearance as the literacy levels of children deteriorate. Only 2% of primary schools in Kenya have libraries, and the average pupil is semi-literate. The average class 2 child is unable to read English words while a class 7 one cannot read grade 3 books fluently.Storybooks are core to a child's langu…

The #62MillionGirls Yearbook

In March 2015, the President and First Lady Michelle Obama launched the Let Girls Learn initiative to address a global crisis: 62 million girls around the world are denied their right to an education because of their gender. The launch of the initiative was welcomed in international development and advocacy circles, but the issue of girls' educati…

Nominees

Achieving Tomorrow Social Campaign

Previously, the U.S. Chamber of Commerce Foundation's social media accounts were treated as a space to share their work in the community and relevant articles of interest. But with a bold new website, the page was quickly leveraged to act as a platform for getting the issues out. To jumpstart this evolution, a tightly-branded "future leaders" campaign was d…

Chegg Foundation #GiveBackAndGo

#GiveBackAndGo is a competitive service learning internship opened to students nation-wide, designed to give students a unique opportunity to serve in communities abroad. In previous years, Chegg has partnered with ONE.org to send students to Africa and Pencils of Promise to send students to NYC and Guatemala. This summer, the Chegg Foundation partnered wit…

Engaging STEM-azing Minds Through ExploraVision

In the early 1990's, Toshiba posed a challenging question to its senior leadership: "How can we make a meaningful investment in education that will improve society through the new millennium?"We answered that question over the last 24 years through Toshiba/NSTA ExploraVision—the world's largest K-12 science competition with over 350,000 participants. Studen…

Every Child a Super Reader

Why are so many kids in this country striving readers and not thriving readers? How can we get kids excited about learning? How can we get kids to believe in themselves? These questions are the driving force behind literacy experts Pam Allyn and Ernest Morrell's new book, Every Child a Super Reader. The book, published in November 2015, is aimed at empoweri…

Inspiring Curiosity with Houghton Mifflin Harcourt’s #SparkAMind Campaign

Can a global learning company inspire the world? At Houghton Mifflin Harcourt, we believe so. We are constantly inspired by the stories we hear from teachers, students, families, and friends about how inquiry and discovery instill a lifelong love of learning, both in the classroom and beyond. We believe that education is empowering, that passion for knowled…

Microsoft Pencils of Promise

#UpgradeYourWorld is a new year-long initiative to celebrate those who inspire and empower others, led by Microsoft's vision to help people achieve more through technology and in celebration of the Windows 10 launch. Microsoft partnered with global and national nonprofits in the initiative to help them upgrade the world. A $10 million cash investment was ma…

NOVA PBS Facebook

In 2012, NOVA's Facebook page was, for the most part, treated as a vehicle for driving tune-in to NOVA's broadcast programs. Although this seemed like a common-sense strategy at the time, we were not meeting the demands of content-hungry Facebook users—nor was it helping us reach new audiences. But toward the end of 2012, NOVA hired a senior digital editor …

On the Farm STEM Experience

Through this program, funded by the Beef Checkoff Program, the American Farm Bureau Foundation for Agriculture (AFBFA) – a contractor to the beef checkoff – provided an immersive experience for district and university level science, technology, engineering and mathematics (STEM) curriculum coordinators from across the nation. New science standards require r…

Project Literacy

Project Literacy is a global movement convened by Pearson to make significant and sustainable advances in the fight against illiteracy so that all people - regardless of geography, language, race, class, or gender – have the opportunity to fulfill their potential through the power of words.Illiteracy is a global problem, stretching from the USA to Uganda, f…

The Course Hero Knowledge Drive

The Course Hero Knowledge Drive has a simple yet powerful mission: to build a brighter academic future for students all over the world. To accomplish that, Course Hero, an online learning platform that empowers millions of students and educators to succeed, joined forces with Books for Africa in November of 2010 and pledged to donate 1 book to a child abroa…

The Verizon Foundation

We believe that all kids deserve a chance to create a brighter future for themselves. But kids can only dream of becoming what they can see. That's why we're working to bring technology and hands-on learning opportunities directly to kids in schools and clubs all across the country. Because we know it isn't just the technology that makes a difference. The t…

To encourage school children in the UK to donate their outgrown but not outworn [school] shoes at the end of the school year, and enable another child to go to school in them.

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

winners will be announced in may. follow us to be notified!