THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

From the 9th Annual Shorty Awards Best in Retail and E-Commerce

Retail and e-commerce brands, e-commerce platforms and retail publications are eligible for this award. Objectives include exclusive deals to incentive social sharing, engaging existing customers and driving new traffic.

See previous winners and honorees here.

Nominees

finalist
audience honor
Adorama's "Top Photographer with Nigel Barker"
When someone sees an impactful image, they are often left with questions. Who shot this? How did th…
finalist
Careculator
The objective was to leverage social media this holiday season to create an awareness campaign for …
EyeBuyDirect - Frame of Mind
Drive brand awareness and conversion for EyeBuyDirect, an e-retailer of prescription eyewear, among…
Gone Fishing
OBJECTIVEGone Fishing is an annual nationwide Bass Pro Shops campaign focusing on encouraging peopl…
Inspiring ‘Jennifer’ to Bring Big Lots Home for the Holidays
To build on Big Lots' recent sales momentum and differentiate itself from competitors, the retailer…
finalist
JBL EON ONE Take Contest & Truck Tour
Our objective was to increase awareness of the new JBL EON ONE Professional PA system in retail and…
finalist
Ladylike Storyselling
We needed to drive engagement in H&M and its support for the Fall fashion collection, "LadyLike," e…
Sally Hansen Color Therapy – Color That Cares While You Wear
The team was charged with helping Coty launch the new Sally Hansen Color Therapy line and achieve #…
Santa's Wonderland
Santa's Wonderland is an event hosted in November and December at 79 Bass Pro Shops locations in th…
finalist
The We Know Game Show Ep. 1 ft. DJ Khaled & Billi / Episode 2 ft. Antonio Brown, DJ Khaled, Guest
Our objective was to create an integrated campaign that differentiated Champs Sports from their com…
winner
UNIQLO Uncover
UNIQLO is an innovative Japanese company that inspires the world to dress casual. Simple apparel wi…