THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Of The Year

Commercial Creator of the Year Dual-Format Creator of the Year Large Agency of the Year Large Brand of the Year Large Non-Profit of the Year Mid-Sized Agency of the Year News Creator of the Year Site of the Year Small Agency of the Year Studio of the Year

From the 5th Annual Shorty Social Good Awards Best in Healthcare & Pharma

This award recognizes efforts of companies specializing in healthcare, pharmaceutical or life sciences to make the world a better place. Objectives may include developing and delivering product information to target audiences, creating shareable content on health and wellness, or building support for a health-related cause.

Winner

Healthcare & Pharma
winner
“With Love, Me” presented by Your Cancer Game Plan
Merck Oncology is committed to fighting cancer on all fronts and providing patients and caregivers …

Finalists

Healthcare & Pharma
finalist
gold honor
The Feel Whole Challenge
Our objective was to build awareness of AdventHealth and our Feel Whole promise. Specifically: …
Healthcare & Pharma
finalist
silver honor
An Ordinary Guy Who Did An Extraordinary Thing
For children with certain forms of leukemia, blood stem cell transfusions offer one of the best hop…
Healthcare & Pharma
finalist
silver honor
Spot On Nightly: A one-night-only talk show all about periods, birth control, & tracking your cycle
Black, Latinx, transgender, and nonbinary communities disporportionately experience sexual and repr…
Healthcare & Pharma
finalist
Extending STAGR's Unsurpassed Service Model with a Robust Digital Ecosystem
Situation analysis Allergy immunotherapy manufacturer Stallergenes Greer (STAGR) has more than 100…
Healthcare & Pharma
finalist
Survivors Have Heart
Survivors Have Heart is the first and only national community dedicated to connecting and supportin…

Nominees

Healthcare & Pharma
2020 Nurses Week Video
The World Health Organization dubbed 2020 the "Year of the Nurse" before we even knew what was comi…
Healthcare & Pharma
Be Vape Free
According to the Food and Drug Administration, 5 million youth in the United States currently use e…
Healthcare & Pharma
Boston One Step Marathon
COVID-19 continues to have a devastating impact on the entire world. And often times, we feel overw…
Healthcare & Pharma
COVID-19 Info Series
As COVID-19 began taking over the headlines, we knew that as an active health system on social medi…
Healthcare & Pharma
City of Hope and the Faces of Diabetes Innovation: Journey to a Cure
City of Hope is a nationally renowned center for cancer research and care; however few people knew …
Healthcare & Pharma
EDLoop
EDLoop is a start-up founded by a female emergency department physician. This technology makes it e…
Healthcare & Pharma
Helping Health Care Professionals Through the Pandemic
It’s likely that you’ve recently taken more notice of the personal protective equipment and other m…
Healthcare & Pharma
Learning from The Legacy Of HIV/AIDS in Healthcare & The Importance Of Compassionate Care Through 5B
Picture Motion, in partnership with RYOT Films and Johnson & Johnson, curated a powerful impact cam…
Healthcare & Pharma
MACI 'Our Next Move' Campaign
The communication objectives of the campaign were to: Drive increased awareness of MACI among…
Healthcare & Pharma
Matter of Moments: Recognizing AFib-Stroke Risk
Our objective was to understand how aware people in the U.S. are about AFib and its connection to s…
Healthcare & Pharma
MediFind – Your Guide to Finding Better Care, Faster.
When it comes to health, nothing is more valuable than time. That's why we created ​MediFind,​ t…
Healthcare & Pharma
Olive Wellness
The Olive Wellness Institute (OWI) is an online collaborative community of practice and trusted rep…
Healthcare & Pharma
Raise Your Health Esteem
According to the 2018 America’s Health Rankings report by the United Health Foundation, the state o…