ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 5th Annual Shorty Social Good Awards Best in Diversity & Inclusion

This award honors a program, project, or initiative that seeks to include people with different backgrounds, experiences, and perspectives and to create a collaborative, supportive, and respectful environment that increases the participation and contribution of all members involved. Submissions may include CSR programs, promoting volunteerism, employee engagement, and learning and development initiatives, alongside campaigns promoting the aforementioned.

See previous winners and honorees here.

Winner

Diversity & Inclusion
winner
Dragged: Queen Unique
As an Afro Latina model, activist and influencer with cerebral palsy and spastic quadriplegia, Janira Obregon is working to pave the way for disability representation, challenging beauty standards, and breaking down walls in the fashion industry and beyond. As a contestant on Dragged, Janira told hosts Marti Gould Cummings and Jasmine Rice LaBeija…

Finalists

Diversity & Inclusion
finalist
gold
Google for Startups: Amplifying the voices of underrepresented founders
A fourth-generation Mexican-American LGBTQIA+ woman in Fresno, CA, creating thousands of tech jobs in rural communities. A Nigerian woman using blockchain and AI to power an app and mobile blood bank where it's needed most. Black founders in Atlanta proving the startup ecosystem stretches well beyond Silicon Valley. Eleven founders across…
Diversity & Inclusion
finalist
"A Show of Hands"
The Society for Human Resource Management (SHRM) wanted to play its part in helping to combat racial inequality in the workplace and wider America. Introducing "A Show of Hands," a passionate call to action dedicated to encouraging Americans to move forward together, to build a nation of inclusion and a workforce that is as diverse as the hands…
Diversity & Inclusion
finalist
AMC Networks Black History Month PSA Campaign
Since 2014, AMC Networks has raise awareness around the historical importance and modern-day significance of Black History Month in the United States through the company’s award-winning annual Public Service Announcement campaign. The objective of the campaign has been and always will be to communicate the tremendous impact of Black History Mon…
Diversity & Inclusion
finalist
Backpacks for a Bright Future: Effectv Helps Kids in Need
In 2019, there was an estimated 15 million American children living in poverty. As a result, school supplies are hard to come by, making learning in the classroom challenging. Moreover, 99% of teachers purchased school supplies with personal funds last year, solidifying the need for classrooms and students to have even the most basic of supplies. …
Diversity & Inclusion
finalist
Google Pixel Creator Labs
Reports released in 2019 determined that even with the drive for inclusivity at major US museums, only 15% of art work comes from diverse artists. Creators are part of our DNA at YouTube, so we recognized the need to stand by the next generation as they challenge that status quo. To answer the call, we launched Google Pixel Creator Labs. The…
Diversity & Inclusion
finalist
Lift Every Voice: Black History Month
Celebrate and honestly reflect the experience of modern life through the lens of the Black community and Facebook groups.
Diversity & Inclusion
finalist
The Greatness of Girls
A recent study revealed that when girls turn 8 years old, something strange and alarming begins to happen: their confidence plummets. By the time they're 14, it's likely their confidence has fallen by up to 30%. So we asked a young ballerina of color, Shannen, to answer a few questions about life as a 10-year-old -- but she had no idea that, right…

Nominees

Diversity & Inclusion
#stage13supports Asian-Owned Restaurants During the Pandemic
When COVID-19 spread through the United States, it stirred up so much irrational bias and distain for the Asian community because of where the virus originated. The Asian community suffered discrimination, threats, harrassments, and even violence. Many restaurants took a big hit during the pandemic, but especially Asian-owned businesses and restaurants beca…
Diversity & Inclusion
Beating the Odds
Our objective for this series was to tell the stories of and celebrate the strength, determination and accomplishments of people who, despite all of their physical adversities and health problems, have achieved incredible goals. 
Diversity & Inclusion
Chella Man: Breaking barriers through language
In The Know’s mission is to improve the lives of our Gen Z audience by amplifying unheard voices. Our monthly initiatives highlight diversity, inclusion, and intersectionality. According to this study, Asians are the largest group of new immigrants to the United States, and 74% of Asian-American adults were born abroad. The cultural separation many Asian Am…
Diversity & Inclusion
Chella Man: How to overcome feelings of otherness
In The Know’s mission is to improve the lives of our Gen Z audience by amplifying unheard voices. Our monthly initiatives highlight diversity, inclusion, and intersectionality. According to this study, the COVID-19 outbreak has increased incidents of racial discrimination and violence against Asians. For Asian American Pacific Heritage month, we looked to i…
Diversity & Inclusion
Defend Different
At PEMCO Insurance, we are proud of our deep history of diversity and inclusion. We are constantly looking for ways to celebrate our people and customers and all the ways we are different. “Defend Different” is PEMCO’s diversity and inclusion pledge to our customers, employees and community. To defend different, we know we must be different ourselves.   …
Diversity & Inclusion
Goldman Sachs Launch with GS Initiative
Launch With GS is Goldman Sachs’ $500 million investment strategy grounded in the belief that diverse teams drive strong returns. Through Launch With GS, Goldman Sachs (GS) aims to increase access to capital, facilitate connections and provide resources for women, Black, Latinx and other diverse entrepreneurs and investors. In Q1 of 2020, GS opened appli…
Diversity & Inclusion
Legendary Ballroom Kits
We looked to drive awareness, buzz and tune-in across the LGBTQ+ and larger ball community to promote the premiere of HBO Max’s new original ballroom reality competition show, Legendary. Our goal was to drive this awareness and buzz via social media - collaborating with members of the ball community to generate earned social media value, organic social i…
Diversity & Inclusion
Lifers: Joan Meyers Brown
In current culture, millennials move from job to job in order to climb the ladder. The average time spent at a company is just two years. For baby boomers and other generations, this was not the norm. Loyalty and dedication to a single company or career drove, and still drives, many of their careers. The objective of this series “Lifers” is to feature these…
Diversity & Inclusion
The Unified Generation
The Special Olympics Unified Champion Schools program is aimed at promoting social inclusion in elementary, middle and high schools across the United States. The model offers a unique combination of activities that equip young people with tools and training to create sports, classroom and school climates of acceptance. These are school climates where studen…
Diversity & Inclusion
We're Here WERQkits
We aimed to drive awareness and buzz among the LGBTQ+ community and allies to promote the premiere of HBO’s real life unscripted series, We’re Here, which follows small-town residents as they’re recruited and trained to participate in a one-night only drag performance - with the help of their Drag Mothers: Bob the Drag Queen, Eureka O’Hara, and Shangela Laq…