4th Annual Shorty Social Good Awards Categories


See below for official categories. The early entry deadline is on June 26th, 2019 at 11:59pm ET.

From the 11th Annual Shorty Awards Best in Live Events

This award honors the best use of social media to elevate events including concerts, conferences, marches, rallies and meetups.

See previous winners and honorees here.

Finalists

finalist
gold
2018 MTV EMA
MTV International's MTV EMA is one of the biggest global music events of the year that celebrates the hottest artists from around the world. The MTV EMA brings music fans a unique, multi-platform experience across MTV's global network in nearly 180 countries and 450 million homes around the world. The 2018 MTV EMA took place in Bilbao, Spain.The...
finalist
gold
Wake Up Call Live Streams
Marriott International's award-winning loyalty programs–SPG and Marriott Rewards–span 29 unique and iconic global brands and over 6,900 hotels. When members book their stays on Marriott.com or the Marriott Mobile app, they earn loyalty points, enjoy the advantage of exclusive Member Rates, and gain an elevated stay experience with free Wi-Fi, mo...
finalist
PUBG Mobile Star Challenge Global Finals
In November 2018, Tencent Games hosted the largest global mobile esports tournament for their popular gaming app, PUBG Mobile and approached Viral Nation to market the event to audiences across 15 different countries. With the goal to drive mass awareness and attendance to the PUBG Mobile Star Challenge Global Finals (PMSC) in Dubai, our team l...
finalist
audience
The 2018 iHeartRadio Music Awards
The iHeartRadio social team set out to innovative the strategy for the 2018 iHeartRadio Music Awards in order to keep the momentum going from the highly successful 2017 show. By creating new socially voted categories, producing new campaign events and utilizing new social app features, the 2018 iHeartRadio Music Awards saw a record number of soc...
finalist
The 2018 iHeartRadio Music Festival
For the 2018 iHeartRadio Music Festival in Las Vegas, the iHeartRadio social team wanted to explore the magic of Vegas and create mind-blowing and unforgettable moments that would drive an increase in social mentions and engagements.

Nominees

ComplexCon
Created to bring "the Internet to real life," ComplexCon mixes concert performances, retail pop-up shops, in-depth conversations with cultural luminaries, art, food, brand activations, interactive technology and much more into a one-of-a-kind experience unlike any festival in the world. ComplexCon was formed in 2016 as a partnership between Complex Netwo...
E! People's Choice Awards
The E! People's Choice Awards are celebrating all forms of entertainment, chosen solely by the fans -- For the People, By The People. E!'s mission is to be the "exclamation point" of the Pop Culture year and crown the moments and people that mattered in Pop Culture.
ESSENCE Festival
The 2018 ESSENCE Festival Social Team set out to amplify the global impact of the world's largest annual entertainment and cultural event and engage new audiences with innovative social tools and platforms. The goal of the social media strategy was to provide an immersive experience for the entire ESSENCE audience---not just the consumers in attendance at...
High School Camp
Our goal for High School Camp (07/09/18-07/12/18) was the amplify the event and the student's engagement with the event through photo, video, and graphic creation posted in real-time on Instagram. The content created was meant to drive the students to engage with the brand through commenting, direct messaging, and tagging.
VH1 AND SAMSUNG 837 PRESENT RUPAUL’S DRAG RACE FINALE
This year, Samsung challenged VH1 to create a program to promote brand awareness among affluent, urban tastemakers for the Galaxy S9 smartphone and its capabilities. Knowing that our fanatic fanbase of RuPaul's Drag Race matches this audience, VH1 partnered with Samsung to throw the ultimate co-branded season 10 finale viewing party. From the party, we wo...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

The Shorty Social good awards early deadline is on june 26, 2019.