THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 1st Annual Shorty Social Good Awards Best use of a Hashtag

This award honors the most creative and effective use of hashtags across any platform for a specific social cause or campaign.

Winner

Hashtag
winner
Dove: Dear Media
“Hot blonde.” “Huge nipples.” “Her ass is quality.” Somehow it’s become acceptable for the media t…

Finalists

Hashtag
finalist
#SaidNoSchoolEver
Hefty is the only trash bag that supports Box Tops For Education, one of America's largest school e…
Hashtag
finalist
#ShootATweet
How do we make the daily toll of gun violence something Congress can't ignore?The media does a grea…
Hashtag
finalist
The #62MillionGirls Yearbook
In March 2015, the President and First Lady Michelle Obama launched the Let Girls Learn initiative …

Nominees

Hashtag
#BlindNewWorld
More than 7 million blind people live in the U.S. Yet, more than half of Americans say they haven't…
Hashtag
#FedExCares: Turning Citizenship into an Internal Rallying Cry
More than 10,000 FedEx volunteers work to improve communities in upward of 400 cities across the gl…
Hashtag
#FlipOffFur
How do you make dissing fur cool? breensmith wanted to bridge the gap between the fur-wearers, the …
Hashtag
#ForgiveForPeace Campaign
The United Nations tasked influencer marketing platform, Influential, to create a campaign to raise…
Hashtag
#HavasPeepShow
The Breast Cancer Awareness installation inside advertising agency Havas Chicago's lobby was design…
Hashtag
#IHateTheWait
With increasingly long TSA wait times and frustration with the current system escalating at airp…
Hashtag
#StrongArmSelfie
Colorectal cancer is the second leading cause of cancer deaths among men and women in the U.S. c…
Hashtag
#TreatItForward Tuesday
We're passionate about making a positive difference for animals in need. In this campaign, we focus…
Hashtag
Call Your Shot
The Call Your Shot challenge was a social media campaign supporting World Malaria Day 2016 and was …
Hashtag
Cigna Fights Hunger
Cigna is more than just a health insurance company. We are committed to improving the health, well-…
Hashtag
Jeep | 4x4 Day
This past April 4th, the Jeep brand celebrated it's first annual 4x4 Day, with a campaign centered …
Hashtag
M&M’S #MakeMLaugh For Red Nose Day
For the past two years, M&M'S has joined Comic Relief, an organization whose mission is to drive po…
Hashtag
MasterCard #STandUp4
For the past five years, MasterCard has supported Stand Up To Cancer (SU2C) by donating 1 cent to S…
Hashtag
Zappos: #ImNotABox Campaign
THE WHYEvery Zappos box has a unique story and purpose to each of our customers--whether they're sh…