THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 1st Annual Shorty Social Good Awards Best use of a Hashtag

This award honors the most creative and effective use of hashtags across any platform for a specific social cause or campaign.

Winner

Hashtag
winner
Dove: Dear Media
“Hot blonde.” “Huge nipples.” “Her ass is quality.” Somehow it’s become acceptable for the media t…

Finalists

Hashtag
finalist
#SaidNoSchoolEver
Hefty is the only trash bag that supports Box Tops For Education, one of America's largest school e…
Hashtag
finalist
#ShootATweet
How do we make the daily toll of gun violence something Congress can't ignore?The media does a grea…
Hashtag
finalist
The #62MillionGirls Yearbook
In March 2015, the President and First Lady Michelle Obama launched the Let Girls Learn initiative …

Nominees

Hashtag
#BlindNewWorld
More than 7 million blind people live in the U.S. Yet, more than half of Americans say they haven't…
Hashtag
#FedExCares: Turning Citizenship into an Internal Rallying Cry
More than 10,000 FedEx volunteers work to improve communities in upward of 400 cities across the gl…
Hashtag
#FlipOffFur
How do you make dissing fur cool? breensmith wanted to bridge the gap between the fur-wearers, the …
Hashtag
#ForgiveForPeace Campaign
The United Nations tasked influencer marketing platform, Influential, to create a campaign to raise…
Hashtag
#HavasPeepShow
The Breast Cancer Awareness installation inside advertising agency Havas Chicago's lobby was design…
Hashtag
#IHateTheWait
With increasingly long TSA wait times and frustration with the current system escalating at airp…
Hashtag
#StrongArmSelfie
Colorectal cancer is the second leading cause of cancer deaths among men and women in the U.S. c…
Hashtag
#TreatItForward Tuesday
We're passionate about making a positive difference for animals in need. In this campaign, we focus…
Hashtag
Call Your Shot
The Call Your Shot challenge was a social media campaign supporting World Malaria Day 2016 and was …
Hashtag
Cigna Fights Hunger
Cigna is more than just a health insurance company. We are committed to improving the health, well-…
Hashtag
Jeep | 4x4 Day
This past April 4th, the Jeep brand celebrated it's first annual 4x4 Day, with a campaign centered …
Hashtag
M&M’S #MakeMLaugh For Red Nose Day
For the past two years, M&M'S has joined Comic Relief, an organization whose mission is to drive po…
Hashtag
MasterCard #STandUp4
For the past five years, MasterCard has supported Stand Up To Cancer (SU2C) by donating 1 cent to S…
Hashtag
Zappos: #ImNotABox Campaign
THE WHYEvery Zappos box has a unique story and purpose to each of our customers--whether they're sh…