THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

From the 5th Annual Shorty Social Good Awards Best Real Time Response

This category honors a brand, agency, news outlet or personality that orchestrated a relevant and impressive response to an event, cultural phenomenon, or other brand in real-time.

See previous winners and honorees here.

Winner

Real Time Response
winner
KOALAS OF NYC
In the summer of 2019/2020, Australia was ravaged by its worst bushfire season on record. 1 billion…

Finalists

Real Time Response
finalist
gold honor
One World: Together at Home
Global Citizen’s sole focus is to eradicate extreme poverty by 2030. But in 2020, with the growing …
Real Time Response
finalist
gold honor
The World’s Tallest Donation Box
The World’s Tallest Donation Box, an initiative launched by the Mohammed Bin Rashid Al Maktoum Glob…
Real Time Response
finalist
silver honor
Hey There, Human
HEY THERE, HUMAN began on March 19, in response to California’s COVID-19 Safer At Home order that w…
Real Time Response
finalist
Built By Girls exec shares about how we can support women from afar
In The Know published a series of videos as part of a wellness and anxiety-relief push during the d…
Real Time Response
finalist
COVID-19 Solidarity Response Fund for WHO, powered by UN Foundation
COVID-19 showed us that diseases don’t respect borders; that humanity is only as strong as our weak…
Real Time Response
finalist
Ogden's Own #SupportLocal Campaign
Ogden’s Own is the largest independent distillery in Utah. Founded in 2009, the distillery has gain…

Nominees

Real Time Response
#BlackLivesMatter
As a place that fosters connection and conversation, OkCupid wanted to share its commitment to supp…
Real Time Response
Bank of America, World Economic Forum (Davos)
Each January, government, business, and NGO leaders convene at the World Economic Forum (WEF) in Da…
Real Time Response
Bright Spots Worth Celebrating
The McKnight Foundation is a private family foundationthat supports organizations working to advanc…
Real Time Response
finalist
Built By Girls exec shares about how we can support women from afar
In The Know published a series of videos as part of a wellness and anxiety-relief push during the d…
Real Time Response
finalist
COVID-19 Solidarity Response Fund for WHO, powered by UN Foundation
COVID-19 showed us that diseases don’t respect borders; that humanity is only as strong as our weak…
Real Time Response
Fullscreen Small Biz Playbook
There’s no denying that Small businesses have suffered a great impact and fallout from the COVID-19…
Real Time Response
Heads or Tails
In direct response to the COVID-19 pandemic, Heads or Tails was created as an Instagram show to add…
Real Time Response
finalist
silver honor
Hey There, Human
HEY THERE, HUMAN began on March 19, in response to California’s COVID-19 Safer At Home order that w…
Real Time Response
winner
KOALAS OF NYC
In the summer of 2019/2020, Australia was ravaged by its worst bushfire season on record. 1 billion…
Real Time Response
finalist
Ogden's Own #SupportLocal Campaign
Ogden’s Own is the largest independent distillery in Utah. Founded in 2009, the distillery has gain…
Real Time Response
One Call A Day
In the face of a pandemic spreading fear and isolation, Cox wanted to demonstrate the power of conn…
Real Time Response
finalist
gold honor
One World: Together at Home
Global Citizen’s sole focus is to eradicate extreme poverty by 2030. But in 2020, with the growing …
Real Time Response
finalist
gold honor
The World’s Tallest Donation Box
The World’s Tallest Donation Box, an initiative launched by the Mohammed Bin Rashid Al Maktoum Glob…
Real Time Response
TimberTech Real Time Response
TimberTech composite decking has one mission: to relentlessly “Go Against the Grain.” A massive com…