13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications. The early deadline is on December 3rd, 2020.

From the 5th Annual Shorty Social Good Awards Public Service Announcement

This award honors the most creative and effective public service announcement run across any platform.

See previous winners and honorees here.

Finalists

finalist
gold
“Drink Responsibly. #SexResponsibly” from Absolut and Pernod Ricard North America
According to the Rape, Abuse and Incest National Network (RAINN), an American is sexually assaulted every 73 seconds. And perpetrators of sexual assault often use alcohol as both a tool and an excuse to commit their crimes. The spirits industry advocates loudly for responsible drinking, but it is quiet on the topic of alcohol’s role in rape, sexua…
finalist
AMC Networks’ We’re With You PSA Campaign
During the outbreak of COVID-19 and the rapid change of day-to-day life, AMC Networks sought to create a new sense of community amongst talent, employees and viewers alike to remind everyone that we are all finding our way through this time together. The We’re With You campaign was a multi-network effort to entertain, inform, and remind audiences …
finalist
Juneteenth / The Loud House PSA
Utilize Nickelodeon's large social media presence to commemorate Juneteenth and teach fans about the holiday in a way that's firmly Nickelodeon, speaking to kids from a beloved character and in a way that they can understand.
finalist
Juneteenth Instagram Story
Our goal for our Juneteenth Instagram Story was to create content that would help educate kids and their parents on the holiday and how they can celebrate it this year and for years to come. Diversity and inclusion are core values for Nick and so it felt right to help inform kids about a big moment in history that is often overlooked. 
finalist
THE AD COUNCIL & THE ALZHEIMER’S ASSOCIATION: LISTENLINE FACEBOOK CAMPAIGN
In November 2019, the Ad Council and Alzheimer’s Association partnered with WNYC Studios podcast Snap Judgment to create the Listenline, a mini podcast of celebrity stories discussing the importance of talking to your loved ones about Alzheimer's. Talking about Alzheimer's is hard, so that’s why we encouraged people to listen first... The innovati…
finalist
Tackle Can Wait
People are more and more aware of the dangers of concussions for athletes. What is not very well-known is that concussions are just part of the story. Playing contact sports, especially football, often results in repeated hits. Each one causes brain trauma, even if it doesn’t cause a concussion. And these repetitive hits add up to long-term ris…

Nominees

#IAmPatient
At the beginning of the COVID-19 pandemic, Snow understood that the agency has a unique responsibility to apply its expertise in conveying health messages to diverse audiences. Among Snow’s stakeholders are numerous people living with severe health conditions and compromised immune systems, as well as companies and organizations concerned with the well-bein…
AMC Networks Black History Month PSA Campaign
Since 2014, AMC Networks has raise awareness around the historical importance and modern-day significance of Black History Month in the United States through the company’s award-winning annual Public Service Announcement campaign. The objective of the campaign has been and always will be to communicate the tremendous impact of Black History Month by feat…
Don't Stand for Injustice
Create a 60-second Public Service Announcement in conjunction with the 2020 Super Bowl that would introduce PETA’s Anti-Speciesism Campaign to a global audience.  Speciesism, like sexism, racism, and other forms of discrimination, is a human supremacist viewpoint that allows humans to treat animals of other species like objects, even though they share our c…
Handwashing
The outbreak of coronavirus disease 2019 (COVID-19) has caused uncertainty for many in regards to general procedures and precautions to take with the disease. The primary objective of the “Handwashing” PSA is to educate and spread awareness for actionable precautions for safety and wellness. Furthermore, the PSA offers resources and support for the NYC comm…
Make-A-Wish® Wishes Need Stars Like You
April 29, 2020, marked the 40th anniversary of the wish that inspired the founding of Make-A-Wish ®, the organization that grants life-changing wishes for children with critical illnesses worldwide. After 40 years of wish-granting, Make-A-Wish has proven time and time again that light can shine in even the darkest and most uncertain times. Make-A-Wish remai…
Nick Jr. Pride Flag Carousel
Our goal for Pride month was to create content that would both benefit and represent our parent audience. Diversity and inclusion are core values for Nick Jr., and so in celebration of Pride, we wanted to help parents talk to their kids about the meaning of the rainbow flag.
Stay Home, Stay Connected
The outbreak of coronavirus disease 2019 (COVID-19) has caused stress, fear, and sometimes overwhelming anxiety about a disease with strong emotions in adults and children. This in turn has affected changes in health patterns, worsening of living conditions, substance abuse, and suicide. The primary objective of the “Stay Home, Stay Connected” PSA is to edu…
We Are The Countervirus
With offices in some of the earliest-hit and hardest-hit areas—including Hong Kong and NYC—we experienced the uncertainty of COVID-19 firstand. We saw a lot of confusion, hardship, and hope.  We watched as our health care infrastructure was nearly overcome. We saw a Naval hospital ship dock cityside. We saw medical staff, postal workers, clerks, and teac…

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

the 13th annual shorty awards for brands and organizations is open for entries! early deadline on dec 3rd, 2020.