THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

From the 5th Annual Shorty Social Good Awards Best Media Partnership

This award honors an outstanding partnership between an organization and a broadcast, digital or print media company to achieve a social good goal with measurable results.

See previous winners and honorees here.

Finalists

Media Partnership
finalist
AMC Networks’ We’re With You PSA Campaign
During the outbreak of COVID-19 and the rapid change of day-to-day life, AMC Networks sought to cre…
Media Partnership
finalist
HBO Insecure S4 Genius Partnership
Following a successful pre-premiere/launch campaign, HBO synced up with Genius to amplify the highl…
Media Partnership
finalist
MTV's 2020 Prom Challenge
In January 2020, MTV partnered with Michelle Obama’s nonpartisan nonprofit, When We All Vote, to la…
Media Partnership
finalist
Participant’s Fight Forever Chemicals Campaign
The overarching goal of our campaign was to accelerate the passage of policies that would restrict …
Media Partnership
finalist
THE AD COUNCIL & THE ALZHEIMER’S ASSOCIATION: LISTENLINE FACEBOOK CAMPAIGN
In November 2019, the Ad Council and Alzheimer’s Association partnered with WNYC Studios podcast Sn…
Media Partnership
finalist
Welcome to Chechnya x them. interactive article
To drive awareness around the new documentary Welcome to Chechnya, HBO partnered with Conde Nast’s …

Nominees

Media Partnership
finalist
AMC Networks’ We’re With You PSA Campaign
During the outbreak of COVID-19 and the rapid change of day-to-day life, AMC Networks sought to cre…
Media Partnership
DBS-SPH Sustainability Content Partnership
At DBS, our approach to sustainability is guided by a sense of purpose. To create value for the lon…
Media Partnership
Fund Your Vision
Exchange-traded funds (ETFs) are a $4 trillion industry, and though they’re generally considered to…
Media Partnership
finalist
HBO Insecure S4 Genius Partnership
Following a successful pre-premiere/launch campaign, HBO synced up with Genius to amplify the highl…
Media Partnership
Honeywell: Tomorrow’s Solution Today
Everyone knows the Honeywell brand, but few know the breadth of Honeywell’s technology offerings, w…
Media Partnership
finalist
MTV's 2020 Prom Challenge
In January 2020, MTV partnered with Michelle Obama’s nonpartisan nonprofit, When We All Vote, to la…
Media Partnership
finalist
Participant’s Fight Forever Chemicals Campaign
The overarching goal of our campaign was to accelerate the passage of policies that would restrict …
Media Partnership
Sotheby’s International Realty | Reside
The goal of the campaign was to drive awareness and to reposition Sotheby’s International Realty as…
Media Partnership
finalist
THE AD COUNCIL & THE ALZHEIMER’S ASSOCIATION: LISTENLINE FACEBOOK CAMPAIGN
In November 2019, the Ad Council and Alzheimer’s Association partnered with WNYC Studios podcast Sn…
Media Partnership
We Are The Countervirus
With offices in some of the earliest-hit and hardest-hit areas—including Hong Kong and NYC—we exper…
Media Partnership
finalist
Welcome to Chechnya x them. interactive article
To drive awareness around the new documentary Welcome to Chechnya, HBO partnered with Conde Nast’s …