11th Annual Shorty Awards Categories

See below for official categories. Entries close and voting ends on February 21st, 2019 at 11:59pm ET.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best use of IGTV

This award honors the most effective and creative use video via IGTV by a brand, agency or organization. This award will recognize social media campaigns that incorporate IGTV or overall brand presence on IGTV.
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2018 MTV Video Music Awards - Nominee Reveal
Each year, our roster of talented MTV Video Music Awards-nominated artists is more exciting than the last – and our announcement revealing those nominees to the world needs to follow suit in a BIG, innovative way! But what good is revealing exciting information in an exciting way if no one sees it? Getting the biggest reach and the most eyeballs possible ...
60 Second Draw
TRL is a digital focused brand with a passion for community and connecting our audience with their favorite stars in a way they can truly relate to. With the launch of IGTV, our goal was to create orig...
AwesomenessTV IGTV
As a Gen Z focused digital video brand, AwesomenessTV saw a major opportunity to expand their social video presence with the debut of IGTV in June 2018. As a leading voice for the Gen Z audience on YouTube, it was paramount that we be an early adopter of the vertical video platform. We created a fully fleshed out programming slate and calendar that would ...
Slender Man, the internet's most notorious meme, is being unleashed into theaters. In anticipation of the movie's release, to reengage original fans and invite core horror moviegoers to explore the dar...
MTV Snap'd
MTV Snap'd was developed to give viewers a snapshot of a day in the life of an up-and-coming artist or creator who is most often behind-the-scenes. Based on a best practice recommendation from our partners at Instagram, our goal was to shoot entirely on a mobile phone to create a low-fi feel and authentic vibe – a true insider perspective. As we developed...
Sauce Talk
Leaning on an extensive background as a linear TV channel and foremost digital content producer, VICELAND endeavored to create a longform vertical video franchise that is unique to IGTV as a medium. Each SAUCE TALK episode averages 3-5 minutes and is comprised wholly of vertical video content, overlaid with original photography and animated graphics desig...
Social Media Celebration - 19th Annual Latin GRAMMY Awards
Campaign: https://latingram.my/2QOmxSLInstagram Stories: https://www.instagram.com/stories/highlights/17927167915229211/

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

The Final Entry Deadline is February 21st, 2019