13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications.

By Campaign
By Design
By Industry
By Overall Presence
Campaign by Platform
Content and Media
Influencer & Celebrity Brand Partnership
Strategy & Engagement
Video by Platform
Video Content
Virtual
Websites & Apps

From the 8th Annual Shorty Awards YouTuber of the Year

The YouTuber of the Year Award honors those who have had notable years of growth and success on YouTube in 2015. Whether they wrote a book, vlogged their every movement, taught you how to contour or took you around the world with them, these creators are #YouTubeGoals.

Brand entries using social media in this space can be found in the Best in Snapchat Industry Award.

Winner

YouTuber of the Year
winner
Casey Neistat
YouTuber Casey Neistat has been an online innovator known for his “wonderfully renegade" videos, including 2003’s “iPod’s Dirty Secret," 2013’s #MakeItCount Nike collaboration gone rogue, and his New York Magazine-coined “Bike-Lane Vigilante" PSA. In March 2015, Casey started producing daily YouTube vlogs, crossing the 1 million subscriber soon af…

Finalists

YouTuber of the Year
finalist
Ingrid Nilsen
Launching her YouTube channel in 2009 as a means of overcoming her fear of public speaking, the internet celeb, vlogger, fashion and lifestyle guru Ingrid Nilsen has multiple YouTube channels with millions of subscribers and views, a Teen Choice Award, and a contract with CoverGirl. In June 2015, Ingrid came out as a lesbian to her online fans in …
YouTuber of the Year
finalist
Lilly Singh
Winner of the 2015 MTV Fandom Awards Social Superstar of the Year, Lilly Singh (also known as IISuperwomanII) is one of the biggest YouTube stars in the world. Vlogger, comedian, rapper, actress, and motivational speaker, Lilly shares her Indian heritage, real-life experiences, witty and thought-provoking “observational comedy," sketches, YouTuber…
YouTuber of the Year
finalist
PewDiePie
Introduced as the “emperor" of the internet by Stephen Colbert and named YouTube’s Biggest Star by Rolling Stone in 2015, Felix Kjellberg, aka PewDiePie, seems to be insurmountable. With goofy, unfiltered vigor that his army of “bros" can’t get enough of, Felix has been gameplaying his way to stuff of legend. In September 2015, PewDiePie became th…
YouTuber of the Year
finalist
Tyler Oakley
YouTuber and activist icon, Tyler Oakley has been helping “You Dare To Be You" by broadcasting candid vlogs often centered around social issues, including LGBT rights, suicide prevention, and bullying. His pop culture comedy vlogs feature Q&As;, travel takeovers, YouTuber collaborations, and celebrity interviews with the likes of Michelle Obama an…
YouTuber of the Year
finalist
Zoella
British beauty and lifestyle personality Zoe Sugg, aka Zoella, is one of the most popular vloggers in the UK. Broadcasting shopping hauls, beauty banter, YouTuber collaborations, how-tos, DIYs, and “LookBook" montages, Zoe now has an audience of 9.6 million subscribers, over a half a billion views, multiple channels, multiple awards—including a 20…

Nominees

YouTuber of the Year
Anna Akana
Actress, writer, comedian, and 1/2 of Cat Benatar, Anna Akana has earned more than 1 million subscribers for her YouTube channel. The Ant-Man, Kids vs Monsters and Comedy Central’s Broken People actress broadcasts new material on her channel every Thursday, including comedy sketches, cat appearances, and thought-provoking, female-centric social-issue vlogs.…
YouTuber of the Year
Connor Franta
Vlogger, writer, and entrepreneur Connor Franta showcases life’s moments and curiosities through YouTube. Creating lifestyle blogs, comedy skits, and inspirational films for his 5 million channel subscribers, Connor’s recent “Coming Out: One Year Later" follow-up vlog to his viral 2014 “Coming Out" message has gathered close to one million views in a matter…
YouTuber of the Year
FouseyTube
Palestinian-American YouTuber, comedian, actor, rapper, motivational speaker, and fitness vlogger Yousef Saleh Erakat is the creator and host of YouTube channel FouseyTube with over 7 million subscribers and more than one billion video views. His often-comedic content includes prank wars, vacation vlogs, extreme adventures, and thought-provoking humanity ex…
YouTuber of the Year
GloZell Green
Green-lipsticked comedian and YouTuber GloZell is the self-proclaimed “Queen of YouTube and “Mother of the Internet," known for her comedic vlogs, “cray cray" challenges, and sketches—including her viral cinnamon challenge, with 46 million views, and “My Push Up Bra Will Help Me Get My Man" video, with 24 million views. In 2015, GloZell interviewed Barack O…
YouTuber of the Year
Joey Graceffa
Celebrity YouTuber Joey Graceffa gained popularity from his YouTube vlog channel with over 5 million subscribers and 705 million views. Joey is known for his comic sketches, pop culture musings, YouTuber collaborations, @stormthehusky dog cameos, short films, and supernatural web series Storyteller. In 2015, he unveiled his 2015 memoir and New York Times be…
YouTuber of the Year
devinsupertramp
Adventurer, videographer, and Utah filmmaker Devin Graham, aka devinsupertramp, is one of YouTube’s most celebrated cinematographers. Often working solo, Devin’s artistic vision—met with HD cameras, Glidecam stabilizers, extreme sports adventures, and epic landscapes—results in jaw-dropping visuals and viral videos, with 3.7 million channel subscribers and …

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

winners will be announced in may. follow us to be notified!