11th Annual Shorty Awards Categories


See below for official categories. The early entry deadline is November 29th, 2018.

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 3rd Annual Shorty Social Good Awards Best in Youth & Family

This award honors a program, project, or initiative that advances the safety, health and well-being of children and their families. This can include protecting at-risk youth and providing the civil, legal, educational, and institutional support that they need to lead positive, productive lives.

Finalists

finalist
gold
Feeding America - Summer Hunger
1 in every 6 children in America is food insecure – leading to developmental impairments and affecting kids' overall ability to reach their full potential. And during the year, many of these kids' only meal is the subsidized lunch they get in school, so when summer comes they're left with one less meal to eat and their families are given one mo...
finalist
HRC Mobilizes to Protect Youth from the Dangerous Practice of So-Called “Conversion Therapy”
In 2018, HRC implemented a new, unprecedented effort to protect LGBTQ youth from the dangerous and discredited practice of so-called "conversion therapy. Fifteen states plus Washington, D.C. and more than 40 municipalities across the country have explicit laws against "conversion therapy."So-called "conversion therapy," sometimes known as "repar...
finalist
Life's Good: Experience Happiness
More than half of American teens are stressed and many don't know how to handle it. When school is in session, teens are the most stressed group in the country. The inability to reduce and cope with stress and anxiety can negatively impact different facets of a teen's life including their health, friendships, relationships with parents, and acad...
finalist
Price on Our Lives
We created a wearable $1.05 price tag to symbolize the price politicians put on student lives by accepting money from the NRA gun lobby, and show how they value money more than student lives. The price on the tags is calculated by dividing the total amount received from the NRA by the total number of students. These downloadable price tags were...
finalist
US Open Art Courts x Chase
5 cities. 5 artists. 5 NJTLs. 50 years.From Arthur Ashe to Venus and Serena Williams, public courts have nurtured and built US Open champions. The USTA partnered with Chase and built upon its shared mission to strengthen communities through tennis by restoring public court facilities in Miami, Chicago, LA, Cincinnati, and NYC.The campaign was pr...

Nominees

"If You Mentor Me..."
MENTOR believes in youth speaking for themselves. "If You Mentor Me…" is a compelling reminder of the potential and power of mentoring relationships to build bridges and expand possibilities -- for young people and adults alike. We believe that these mentoring relationships play a key role in creating opportunities and advancing equality for youth and the...
"Standing Ovation"
To support the release of their film WONDER, Lionsgate partnered to with SoulPancake to create a campaign celebrating the power and importance of kindness. The object of the campaign was to promote the theatrical release of the film as well as to spread the message of kindness through the #ChooseKind hashtag and to generate views and engagement to the STA...
Brita Filter for the Future
While students across the country are being put through the paces on fundamentals like reading, writing and arithmetic, school officials themselves are conducting water-quality tests to make sure students' well-being is protected, while also encouraging them to drink more water as a building block for overall health.Nationwide, these tests are uncovering ...
Discover the Forest
A ten-year partnership between the U.S. Forest Service and the Ad Council, the Discover the Forest campaign encourages parents and caregivers of tweens to spend time in nature as a family. By introducing children to nature when they are young, they develop a love for the outdoors at an early age and go on to become future stewards of the land.As more Amer...
Feeling Sad
Our objective on Feeling Sad was to help children in the process of cancer treatment understand and deal with the frightening and overwhelming feelings that are accompanying their diagnoses, specifically dealing with sadness, an emotion many kids shy away from, and hide deep inside.We wanted to break the negative association and create a safe comfortable ...
M&M'S Red Nose Day 2018
For the fourth year in a row, M&M'S partnered with Red Nose Day to help America come together to raise money to ensure that children in need are safe, healthy and educated, both in the U.S. and around the world. While the brand has been a part of Red Nose Day for several years now, the link between M&M's donation and the direct impact on beneficiaries was...
Zathu: Enabling Malawi’s youth to forge a better future for Malawi

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Snapchat, Instagram, Twitch, TikTok, and the rest of the social web.

The Early Entry Deadline is November 29, 2018