THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
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From the 15th Annual Shorty Awards
Twitter
This category honors the most effective and creative use of Twitter in a marketing campaign. Describe how you best used the platform's native tools to enhance a message, build community and meet objectives.
See previous winners and honorees here.
Winner
Twitter
winner
McDonald’s Twitter
After winning Twitter’s Best Brand Presence 2021 award, our goal became to double down on what was …
Finalists
Twitter
finalist
gold honor
audience honor
The Daily Show Twitter
As the #1 most socially engaged show in all of late night, @TheDailyShow is churning out top-tier c…
Twitter
finalist
Abbott Elementary Morning Announcement Voice Tweets
To continue Abbott Elementary's momentum, use creative formats to drive both awareness and engageme…
Twitter
finalist
Lulu
In the Summer of 2020 South Africans were stuck in lockdown during their favourite time of year. Th…
Twitter
finalist
Michelob Guy
When a picture of a man holding an ULTRA at a PGA event began to go viral, we quickly jumped into t…
Nominees
Twitter
#PassMeABusch
Sometimes you just have to bribe certain people if you want to get things done. That was our conclu…
Twitter
Disney+ Twitter
Twitter
Spicy Meter 🌶
Our challenge was to find an engaging way to launch Hellmann’s new Spicy Mayo. In order to do that,…
Twitter
Star Trek: Prodigy Meta-Murf-Osis Countdown
Paramount+’s “Star Trek: Prodigy” is an adventurous animated television series that gives brings th…
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