13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications.

From the 1st Annual Shorty Social Good Awards Best Non-Government Organization

This award honors efforts of non-government organizations to make the world a better place.


Pinning Women’s History Month With Free Media From Wikipedia
The 36 million freely licensed images on Wikimedia Commons are for the most part undiscovered by the public. Few people see the beautiful historic, artistic, and community-created photos, GIFs and videos that Wikipedia's media repository has to offer. At the same time, there have been estimates that women make up about 15% of Wikipedia's active co…
The so-called "affluenza" case of a Texas teenager who caused a fatal car crash, killing four people and severely wounded others, made national headlines in 2013 when then-16-year-old Ethan Couch's defense team used "affluenza" as an unusual, laughable argument.When Ethan Couch was seen violating his probation by attending a party with alcohol pre…
#ImpactOfADonation Contest
With more than 1.5 million nonprofits in the United States alone, it can be difficult for individuals to determine which organisations to donate to and how their donations will impact the organisation's mission. While some might think that large donations are the only way to make a true impact, in reality, every dollar donated does make a differen…
In January 2013, Hadiya Pendleton, a high school student from the south side of Chicago, marched in President Obama's second inaugural parade. One week later back in Chicago, she was shot and killed. Soon after this tragedy, Hadiya's childhood friends decided to commemorate her life by wearing orange. They chose the color because hunters wear oran…
The #62MillionGirls Yearbook
In March 2015, the President and First Lady Michelle Obama launched the Let Girls Learn initiative to address a global crisis: 62 million girls around the world are denied their right to an education because of their gender. The launch of the initiative was welcomed in international development and advocacy circles, but the issue of girls' educati…


“Valen’s Reef,” Conservation Comes to Life in Virtual Reality
The world's oceans are under severe threat, but we know one method -- community-based conservation -- can make a measurable difference. Until now, the best way to inspire policymakers, business leaders and everyday citizens to engage and invest in our work was to take them on a site visit to experience these worlds for themselves. Because that's costly and …
#Write_On Campaign
Despite its many benefits, technology often leads to social isolation. It is harder than ever for people to connect in a personal and meaningful way. According to one study in 1985, one in ten Americans said they had no intimate relations with whom to discuss important matters. In 2004, that figure was one in four. At the same time, research shows that rece…
MusEffect is a non-profit organization committed to fostering a dialogue on social issues through performance, while enriching and empowering a full range of audiences. MusEffect explores topics relevant to today's society with a purpose to ignite personal initiative and encourage healing.To experience the MusEffect is to feel the synergy between art, intel…
Prison Scholar Fund
After 15 years in prison, I found myself at the Stanford Graduate School of Business, Executive Program in Social Entrepreneurship. My admittance was validated when our first professor, Jennifer Aaker, author of "The Dragonfly Effect" (a seminal book about the ways to use social media to drive social change), held the Prison Scholar Fund up as an example of…
Texting vs Drinking
In spite of countless PSAs and scare-tactic ads, texting & driving activity continues to increase. People all know it is dangerous, but everyday they do it anyway.The Brief: Give people a new way to think about the danger of texting & driving.
The Flint, Michigan Water Crisis: Good360 Delivers the Goods for the Long-Term
We live in a country where we can take the availability of clean water for granted. That has not been the case in Flint, Michigan for over two years. News broke nationally in January 2016 that Flint's water had been compromised, culminating with lead contamination and creating a public health emergency. Good360 and some of its corporate partners joined forc…
The Ugly Truth
“The Ugly Truth” public awareness advertising campaign aims to shine a light on the realities of sexual exploitation, prostitution and trafficking in the U.S. by challenging commonly held perceptions about prostitution, exposing the myths, and bringing to light the cold hard facts about the problem, of which most people are unaware. We also wanted to challe…
World Vision USA: Follow the Goats!
As the largest Christian Humanitarian organization in the world, World Vision U.S. (WVUS) is dedicated to working with children, families, and their communities to reach their full potential by tackling the root causes of poverty and injustice. WVUS serves all people, regardless of religion, race, ethnicity, or gender in nearly 100 countries. For the past t…

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

winners will be announced in may. follow us to be notified!