“The Method” is a digital, interview-style documentary series that highlights individual members of the music industry and their unique contributions to some of the most successful songs and projects of the year. Hosted by MTV News correspondent Dometi Pongo, each episode aims to give fans an intimate look at the creative approach of today’s most influential artists, songwriters, producers, choreographers, and music video directors, each of whom played a role in bringing to life some of the world’s biggest hits. The objective for each episode is to give artists a chance to tell their stories in the way they’ve always wished for it to be told—truthfully and thoughtfully.
In this season of “The Method,” MTV News dove into the artistry and personal histories of our subjects: Hit-Boy, Rina Sawayama, and 5 Seconds of Summer. For Hit-Boy, the episode took a more personal tone when he welcomed his toddler-aged son to sit with him for the interview, highlighting both the impressive legacy of producing he’s created over the years and the one seeks to create for his son. In Episode 2, singer-songwriter Rina Sawayama shared her vulnerable story of maintaining her independence despite industry pressure to conform to a mold. And in our finale episode, the internationally acclaimed group 5SOS described their beginnings as an ensemble and their determination to make music on their own terms. We also acquired exclusive photos and videos that are interspersed throughout each episode to ensure they felt distinct to the musicians while simultaneously creating a dynamic experience for the viewer.
This season is also a testament to how “The Method” team overcame production challenges, as filming spanned from Los Angeles to London. We faced time constraints while ensuring the narratives we brought to life were equally entertaining and meaningful. The overarching goal of the series was to celebrate a diverse array of creativity and achieve maximum reach across platforms, thus bringing these stories to light. Employing a hybrid model, MTV News produced with a combination of on-the-ground crews and remote producers.
The fourth season of “The Method” resonated deeply with viewers. The season has more than 725,000 lifetime views and 5.8 million minutes of watch time. The Rina Sawayama episode has the most views with more than 324,000 since August 2022.