11th Annual Shorty Awards Categories

See below for official categories. The early entry deadline is November 29th, 2018.

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 8th Annual Shorty Awards Best TV Show

Twitter has changed the way TV shows give behind the scenes looks and offer fans a direct line into their favorite dramas, comedies, reality shows and more. This category is for your favorite TV show that connects with their fans on a more personal level by sharing updates, commentaries and even some insight to future episodes.

Brand entries using social media in this space can be found in the Best Use of Social Media for Television Shorty Award.


Broad City
Originally a web series starring Abbi Jacobson and Ilana Glazer, Broad City is now an Amy Poehler-produced Comedy Central favorite. The show follows the lives of two 20-something best friends in New York City and has even created a new pop-culture vernacular amongst its fans (YAS KWEEN!). Despite the show’s success on TV, Abbi and Ilana said the...
FOX’s Empire is a perfect blend of hip hop and drama, created by Lee Daniels and Danny Strong, musical production by Timbaland, and starring Terrence Howard and Taraji P. Henson, among other new stars. The drama follows a fictional hip-hop record label and its royal family. With a loyal and vocal fan following, Twitter is frenzied discussing #Em...
Game of Thrones
HBO’s Game of Thrones is an international obsession based on the popular fictional series A Song of Ice and Fire by George R. R. Martin. With a budget surpassing most feature films, the show has set the record for most Emmy wins, including Outstanding Drama Series, along with 25 others. The expansive cast gained quick fame after the first season...
Saturday Night Live
Now in its 41st season, NBC’s Saturday Night Live is one of television’s longest-running shows. #SNL has launched the careers of many top comedians, and subsequent TV shows and feature films, but its digital footprint is large as well, after The Lonely Planet built up their digital shorts. Today, their shorts are consistently highly viewed on Yo...
Teen Wolf
Riding the heels of the teen obsession with vampires and other fantastical characters, Teen Wolf is MTV’s hit scripted series loosely based on the 1985 Michael J. Fox film. Now in its 5th season, #TeenWolf fans don’t mess around, and critics seem to like it as well. The show’s Twitter account reads as if you’re actually following this high schoo...


@midnight is “a late night game show thing" hosted by TV’s favorite geek Chris Hardwick. Part scripted, part improv, this late-night, Internet-based panel game show on Comedy Central was nominated for an Emmy Award for Outstanding Interactive Program. Each episode starts with Hardwick’s Internet meme of the day, and the panel of three comedians cracks jok...
How To Get Away with Murder
Shonda Rhimes has done it again with ABC’s popular How to Get Away with Murder, starring Viola Davis as Annalise Keating, a law professor who solves some difficult cases with the help of her students. Viola was the first-ever African-American woman to win Outstanding Lead Actress in a Drama Series, an event that ruled the night’s social media metrics. HTG...
Lip Sync Battle
A spin-off of the popular segment on The Tonight Show with Jimmy Fallon, Spike’s Lip Sync Battle has top celebrities doing karaoke on television. Hosted by LL Cool J and Chrissy Teigen, the show’s premiere episode got the highest ratings in Spike’s history, not to mention the weekly YouTube hits. Some battles—like Anne Hathaway’s “Wrecking Ball" vs. Emily...
Pretty Little Liars
Loosely based on The New York Times bestselling series from Sara Shepard, ABC Family’s Pretty Little Liars has a devoted fanbase. This young adult TV series follows the teenage clique—The Liars—after their Queen Bee Alison DiLaurentis disappears, only to have the character “A" leave them anonymous messages leading them closer to finding Alison. #PLL uses ...
Property Brothers
On HGTV’s Property Brothers, Canadian twins Drew and Jonathan Scott compete to win over couples to see which one of them can find or renovate the couple’s dream home first. As with most home improvement shows, a budget is set in place and a timeline is strictly followed. Each gives behind-the-scenes footage of their renovations on their Vine account, but ...
The Bachelor & The Bachelorette
ABC struck gold with its unconventional dating series The Bachelor and The Bachelorette. After a combined 30 seasons between the two shows, numerous couples have gotten married, had kids, broken up, and met other contestants off-camera. The show’s spawned multiple parodies, and #BachelorNation runs deep on social media, sometimes not in the most positive...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Snapchat, Instagram, Twitch, TikTok, and the rest of the social web.

The Shorty Social Good Awards will be held November 15, 2018 in New York City