5th Annual Shorty Social Good Awards Categories

Entries are now closed. Finalists will be announced in mid-October!

Best in Sports

This award honors the efforts of sports teams, athletes, leagues, networks and services to make the world a better place. Initiatives may include raising awareness or funds for a cause, launching social good marketing campaigns, or promoting volunteer programs both internally and externally.

See previous winners and honorees here.
#TheRealHeroes Project
The Real Heroes Project was a non-profit initiative intended to rally support for frontline healthcare workers in celebration of National Nurses Day. It was a joint effort to combine forces between fourteen major sports leagues and unite behind a common cause for good, by using the power of sport to uplift and inspire those who needed it more than ever.   …
Dana White and Halle Berry present the Ultimate UFC Experience
In May 2020, UFC President Dana White partnered with Academy-Award winning actress Halle Berry to offer an exclusive “Ultimate UFC Experience” as part of Fanatics’ All-In Challenge for a three-day all-expenses-paid trip to Las Vegas during a UFC event of the winner’s choosing in 2021. The 23-day sweepstakes raised $370,510, with 100% of the funds raised ben…
Kick Covid FIFA 2020
In the absence of LaLiga matches and other live sports, LaLiga set out to find ways to keep fans engaged and entertained during the early stages of the Covid-19 pandemic. After a month without LaLiga games, LaLiga North America came up with the idea of launching Kick Covid, an online charity FIFA 20 tournament. Tied to LaLiga’s values of inclusivity and the…
Tackle Can Wait
People are more and more aware of the dangers of concussions for athletes. What is not very well-known is that concussions are just part of the story. Playing contact sports, especially football, often results in repeated hits. Each one causes brain trauma, even if it doesn’t cause a concussion. And these repetitive hits add up to long-term risk for the …
Taking Refuge
The Olympic Channel's 2020 original series and social media campaign for Taking Refuge features the story of three-time Olympic gold medallist Niccolo Campriani mentoring three refugees on a brave journey to qualify for the next Olympic Games in the Air Rifle event. Back in 2018, Niccolo expressed the idea of his project with the Olympic Channel, and six mo…
WWE
WWE, an integrated media organization and recognized leader in sports entertainment, is committed to creating meaningful, and measurable, impact for its Community partners by increasing awareness and resources through storytelling, global visibility and grassroots community outreach. With the support of passionate fans, employees and Superstars, the WWE Uni…
WWE's first-ever no makeup photo shoot
WWE’s first-ever no makeup photo shoot took a diverse group of female Superstars, wiped away their makeup, glamourous ring gear and hair extensions, and had these strong women take raw, unedited photos. The female Superstars also gathered for an honest conversation about beauty, media scrutiny and past experiences with body dysmorphia in celebration Women’s…

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

finalists for the 5th annual shorty social good awards will be announced in mid-october!