ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 1st Annual Shorty Social Good Awards Best in Financial Services

This award honors efforts of organizations in the financial services industry to make the world a better place. Objectives may include cause based campaigns and programs, raising awareness or funds for a cause and promoting volunteer programs. Banks, credit cards, money management and financial services firms are eligible for this award.

Nominees

Ally Financial #TenPercentMore Campaign
Ally Financial Inc. launched a community support initiative called "#TenPercentMore," which encouraged social media participation to help fight childhood food insecurity in the summer months. The initiative was announced on June 16, 2016, and ran through the rest of the month. Ally matched 10 percent of donations made to Feeding America, as well as donated …
Commodity Carnival/Risk Ranch
CME Group launched Commodity Carnival in partnership with the National 4-H Council with one main goal: to help America's future farmers understand what it takes to manage the financial risks of bringing agricultural commodities to market.With this in mind, we introduced the interactive Commodity Carnival experience at state and county fairs across the count…
Financial Solutions Lab Leverages Technology to Improve Consumer Financial Health
A critical imbalance exists today in America: Our country is rich in technology and innovation, yet a staggering number of Americans struggle to find solid financial ground. And while countless apps help users receive their burritos or coffee on-demand, there's a growing number of FinTech entrepreneurs with innovations aimed at helping those who need it mos…
Kinecta Volunteer Corps
The Kinecta Volunteer Corps program was created to make it easy for Kinecta Federal Credit Union and its 1,100 employees to support nonprofit 501(c) (3) organizations. We focus specifically on nonprofit organizations and events in localized areas where our constituents (members, employees and community residents) live, work and worship, and to which Kinecta…
MasterCard #STandUp4
For the past five years, MasterCard has supported Stand Up To Cancer (SU2C) by donating 1 cent to SU2C (up to $4 million) when cardholders dine out and pay with their MasterCard during an annual, eight-week promotional period.To achieve this $4million donation goal in 2015, we needed to stimulate more than 400 million dining-related transactions and beat th…
MasterCard Restroom For All
MasterCard firmly believes that #AcceptanceMatters, yet this year in the US, acceptance in the form of gender equality has been challenged more than ever.Mastercard's objective was to show cardholders and fellow humans, that we accept and support them by challenging recent discrimination in the US and, provoking thought on what it means to be human.
NerdWallet’s Alternatives to Payday Loans Tool
NerdWallet's mission is to provide clarity for all of life's financial decisions, and payday loans are ground zero for people in true financial distress.Payday loans give millions of Americans quick cash but bleed them dry with triple-digit interest rates and hidden fees. These loans have moved away from the corner storefront, with over a third now originat…
Sallie Mae’s Bridging the Dream Scholarship Campaign
Sallie Mae® is a leading provider of student loans. With a growing national conversation around student debt, Sallie Mae faced the challenge of shifting their public perception from a corporate loan provider to a partner and resource for college-bound students and their families.For Sallie Mae, the shift was both external and internal. The new tagline, "Let…
Special Olympics with Dustin Plunkett
Bank of America believes that when people with intellectual disabilities are given the chance, they can achieve more than others think possible. To prove it to an audience of millions, we worked with ESPN to give a former Special Olympics athlete the opportunity to sit at the anchor desk and be the first ever analyst with intellectual disabilities at the 20…
Visa 360° of Acceptance
As a 30-year sponsor of the Olympic Games, Visa wanted to extend their vision of universal acceptance celebrating the collective diversity that unites people around the world at the 2016 Rio summer games. Visa believes in giving everyone, everywhere a way to reach their highest potential by providing access to best-in-class payment products and solutions so…