ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 1st Annual Shorty Social Good Awards Best Consumer Brand

This award honors efforts of a consumer-facing brand to make the world a better place. Objectives may include drawing attention to sustainable business practices, raising awareness or funds for a cause, and promoting volunteer programs both internally and externally.

Nominees

Combating Book Deserts: JetBlue's Soar with Reading
Launched in 2011, JetBlue's Soar with Reading (SWR) program is designed to encourage kids' imaginations to take flight through reading. To help combat book deserts and the common summer slide, Soar with Reading aims to get books into the hands of kids in need and to promote reading all summer long. As an issue that is important to crewmembers, customers and…
Dove: Dear Media
“Hot blonde.” “Huge nipples.” “Her ass is quality.” Somehow it’s become acceptable for the media to judge women by their appearance instead of their accomplishments. And elite athletes are no exception. When women compete at the largest sporting events in the world, commentators from television, radio and print focus on how they look instead of what they c…
Duracell Helps Those With and Affected by Hearing Loss Stay Connected
The power to verbally communicate with others is core to the human experience. When hearing loss erodes a person's ability to hear, it strips them of the ability to communicate and stay connected. There are over 48 million Americans who suffer from hearing impairment and 80% percent of those over the age of 65 do nothing about it. When Duracell, the trusted…
Generation Now - Unilever
We were tasked with marrying what at face value might seem like very disparate topics -- gender parity, childhood hunger, and climate change -- into one cohesive platform. What do all three topics have in common? They fuel a conversation centered around the initiative to build a better future, starting today."Never put off until tomorrow what you can do tod…
GoPro for a Cause
GoPro for a Cause uses the viral power of GoPro videos to help nonprofit organizations promote their movements—and inspire the world.
Inspiring Any #WaytoVeg
The single easiest decision you can make to do good for yourself and the planet is eat a little less meat and eat a little more veggies. MorningStar Farms and Kellogg went as far to commission a study with Quantis (leaders in lifecycle assessment consulting) to show the impact that swapping a meat-containing meal for veggie-based one has on water usage, lan…
NerdWallet’s Alternatives to Payday Loans Tool
NerdWallet's mission is to provide clarity for all of life's financial decisions, and payday loans are ground zero for people in true financial distress.Payday loans give millions of Americans quick cash but bleed them dry with triple-digit interest rates and hidden fees. These loans have moved away from the corner storefront, with over a third now originat…
The Economist's Pride & Prejudice
The Economist has a rich history of championing individual rights and advocating for positive change, including LGBT rights. Since our first cover article on the subject called for the legalisation of same-sex marriage back in 1996 titled "Let them wed", gay rights have advanced tremendously across the world. But one area in which LGBT rights still faces…