THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!
From the 13th Annual Shorty Awards

Halloween Social

Entered in Financial Services, Multi-Platform Campaign, Comedy Video, Humor

About this entry

With so many people working from home because of COVID-19, a lot of them realized they needed more “living” space – even ghosts. Rocket Mortgage® can help anyone find the extra space they need and feel confident they’re getting the right mortgage without ever leaving the comfort of their own home. Ghost Roommate was able to utilize the humorous situation of a ghost looking for more space, with the benefit of a completely online home loan experience from Rocket Mortgage®.

Why does this entry deserve to win?

The strategy that was implementation was many people working from home because of COVID-19, a lot of them realized they needed more “living” space – even ghosts.

Results

The results of the work was successful because we heard a lot of great feedback on social media. 

Entrant Company / Organization Name

Rocket Mortgage

Entry Credits