11th Annual Shorty Awards Categories


See below for official categories. The early entry deadline is November 29th, 2018.

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 3rd Annual Shorty Social Good Awards Best use of Instagram

This award honors brands, organizations or institutions that use Instagram to effectively promote a social good program, project, initiative, or goal. Submissions may focus on overall brand presence on Instagram, campaign-specific pages, and use of Instagram features such as Instagram Live or Stories.

See previous winners and honorees here.

Finalists

finalist
AARP Bold Ladies
AARP believes that no one's possibilities should ever be limited by their age. Every day, we fight to remove barriers inhibiting people from living their best life. Although the reality of aging is radically different than a generation ago, many people continue to hold outdated beliefs about aging.Designed to appeal to a multigenerational female...
finalist
Citi’s “That Giving Feeling” Campaign for No Kid Hungry
Citi's mission is to enable progress for our clients and for the communities we serve. We want to help people feel good and optimistic about what's next for them. Given that for the first time in US history, over half of the children in our public schools are from low-income families and childhood hunger is impacting 13 million kids across Ameri...
finalist
Instagram @ThisFreeLife | The FDA’s First Ever LGBT Tobacco Prevention Effort
This Free Life (TFL) is the first-ever national tobacco-prevention effort dedicated to reaching LGBT young adults ages 18-24 who are occasional smokers. The campaign challenges the perception that tobacco is a normal part of LGBT culture. The goal is to affect positive change in knowledge, attitudes, and beliefs that lead to behavior change amon...
finalist
RestaurantHER
Women represent only 19% of chefs, and 7% of head chefs, across the culinary world. Beyond that, women chefs earn 28% less in base pay than their male counterparts.Grubhub recognized these issues and saw the need for serious change. So we started RestaurantHER to champion and support restaurants, and raise awareness about inequality in the resta...
finalist
Seize the Awkward
Suicide is the second leading cause of death amongst young adults and for every youth suicide, it is estimated that 100 – 200 attempts are made.Young adulthood is a critical time in a person's life when they may be experiencing greater stress from life changes like leaving high school, moving from home and starting college. It's also a time when...
finalist
Women in Coffee
Starbucks Reserve Abakundakawa is one of our most celebrated coffees. More remarkable than the coffee itself is the community that brings it to life. Our main objective for this social media campaign was to educate and inspire our followers to take a closer look at the extraordinary story behind the the Abakundakawa Cooperative of western Rwanda...

Nominees

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Snapchat, Instagram, Twitch, TikTok, and the rest of the social web.

The Shorty Social Good Awards will be held November 15, 2018 in New York City