13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications. The early deadline is on December 3rd, 2020.

From the 11th Annual Shorty Awards Best YouTube Ensemble

When creators team up to combine the power of their creativity, there’s no telling what they can accomplish. Some begin their YouTube journey as a team and some come together after years of working solo, but all of them are giving their fans and the rest of the internet hours of entertainment. These are the best families, comedians, DIYers and explorers from the past year.

If you’re a brand looking for recognition for your use of YouTube, enter the Best on YouTube Shorty Award.


YouTuber couple Cole and Savannah LaBrant are serving enchantment with every vlog of their storybook life. A SoCal single mother and Alabama boy, the couple’s romantic and faith-driven relationship has captured the internet, from saying, “I do,” to the 2018 labor and delivery of newborn Baby P. Their lives have amassed a devoted 8M-strong fanbase …
Merrell Twins
22 year old identical twins Vanessa and Veronica Merrell have taken the internet by storm, breaking out at social media sensations on nearly every platform. With widespread popularity on Vine, YouNow, 1M+ Instagram followers and another 220K+ fans on Twitters, the dynamic duo grew their YouTube by over 1M subscribers in 2018, ending the year with …
Sister Squad
Few groups on YouTube have had the star power as the Sister Squad, which consists of Emma Chamberlain, James Charles and the Dolan Twins. Coming to social media at the end of 2018, James Charles explained in an interview that he helped form the supergroup, meeting the Dolan Twins by “literally leaving thirsty comments on their Instagram pictures.”…
Elton Castee is “Just tryna do dumb things & tell smart jokes,” such as “I went to a time travel convention tomorrow.” He decided to take some of his closest friends on an “epic road trip while searching everyday to find something new & exciting to do!” It seems they have no difficulty finding fun new activities, such as “OVERNIGHT AT AMUSEMENT PA…
Yes Theory
Seeking discomfort, Yes Theory is inspiring action over fear. Four strangers from different countries uniting in Canada to pursue a shared interest in vlogging, creators Ammar, Thomas, Matt, and Derin have vlogged their way to viral YouTube sensations encouraging others to live life without regrets. Featuring baby steps to bucket list high-octane …


Bright Sun Films
Bright Sun Films is bringing their audiences to places never before seen, or that have long been abandoned and empties. Led by creator Jake Williams, The Bright Sun Films channel has grown to nearly 600K subscribers through series like Abandoned, Canceled and Bankrupt, which explore places and business models what were unable to stay profitable or relevant.…
Brooklyn and Bailey
YouTube dominating duo Brooklyn and Bailey McKnight are ensuring that “twinning is trending.” Identical twin daughters of DIY celeb Mindy McKnight, the Texan girls once featured on their mom’s channel have become celebrity influencers of their own, with their channel amassing 5M+ subscribers and 900M+ lifetime views. The duo showcases their lives from trend…
Familia Diamond
Few families have grown more than the Ortiz Family in 2018, and that’s not because in November 2018 the family grew by one. In addition to welcoming baby Ranger into the world, their YouTube account, Familia Diamond, grew from a small account with under 20K subs to 2M+ subscribers. This massive grown is due in large part to their daughter, Txunamy, a social…
So many people spend countless hours focusing on how to create food and innovative recipes that impossibly combine healthy with tasty. But that’s not at all what YouTube channel HellthyJunkFood is about. Hoping that their viewers “try not to take anything we do on this channel seriously,” has brought some crazy food concoctions to the world like a “100 Laye…
Jess and Gabriel
Husband and wife vloggers Jess and Gabriel Conte are social media’s relationship goals poster children. Discovering each other via social media in 2015, Jess Bauer flew out meet Gabriel Conte in LA, and the rest is history. Vlogging their boy-meets-girl, boy-marries-girl adventures on their YouTube channel “Jess and Gabriel” with 2.8M+ subscribers, the Cont…
The Sidemen have established themselves as one of the most loveable groups on YouTube. Each video is like tagging along for a playdate with the seven piece group, who enjoyed a year filled with reaching new heights. In addition to growing by 2M subscribers nearly doubling their total, the Sidemen launched The Sidemen Show a YouTube Premium program in which …

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

the 13th annual shorty awards for brands and organizations is open for entries! early deadline on dec 3rd, 2020.