THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!
From the 8th Annual Shorty Awards

Play the Guggenheim

Finalist in Video, Creative use of Technology

Entered in Instagram

About this entry

If you could play the Guggenheim... What song would you play?


Why does this entry deserve to win?

We transformed the Guggenheim museum into a piano.

The video was shot with an Apple Watch and iPhone6.



Results

How to play the Guggenheim Museum?

We had 2 big challenges:

- Create a melody that fits a 15 second Instagram video and worked as a loop.

- Learn every hand movement in order to shoot the animation with stop motion: Frame by Frame: Total 460 photos

The result was a unique video shot in one of the most iconic Museums.











Media

Video for Play the Guggenheim

Entrant Company / Organization Name

Fusion , Guggenheim Museum

Links

Entry Credits