CONGRATS FINALISTS! SEE THE LIST

13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications.

Industry City

Finalist in UX/UI, Business to Business, Data Visualization, Localization

Objective

Much of what IBM offers is not seen with the naked eye, and therefore our clients are unaware of our expertise and solutions. We had an opportunity to present our solutions through the lens of our client–and how it will enable them to meet their customer expectations of today.

Strategy

Created an interactive experience that holistically displays IBM’s breadth and depth of industry expertise and innovative technology in scenes that are familiar to the audience. The points of interest host inspiring and humanizing stories of problem solving, success through re-invention and working smarter, while also linking to our must win solutions.

Results

Media

Produced by

IBM Originals

Link

Entry Credits

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

winners will be announced in may. follow us to be notified!