The Shorty Awards honor the best of social media and digital. View this season's finalists!
From the 9th Annual Shorty Awards

Richard Jefferson

Finalist in Sports

About Richard Jefferson

Most people know Richard Jefferson as the guy who came in during Game 3 of the 2016 NBA Finals to replace an injured Kevin Love. Jefferson helped boost the Cavs, win the game, and ultimately upset the Golden State Warriors for the championship. Off-court, he’s the GOAT on Snapchat, giving his fan followers behind-the-scenes looks into locker room antics in the NBA, usually bringing his personal cut-out mascot “Lil Kev” with him wherever he goes. He even went so far as to wear the new Snapchat Spectacles while shooting 3s and slamming dunks. Looks like @Rjeff24 is a champion off the court, too.