Doug the Pug is arguably the most famous pug on Instagram (and perhaps the world) with over 2 million followers. @itsdougthepug is just like any human account, showing off his latest seasonal outfits, holiday treats, gourmet dinner, or adventure about town… except he’s a dog. This year, he (with “momager” Leslie Mosier) released his first book Doug the Pug: The King of Pop Culture which topped the New York Times Best Seller List, showed off his best Halloween costumes on ABC’s Good Morning America, and was in a Febreze ad with Doug E. Fresh. Welcome to the pug life, indeed, Doug.