Introducing Stella McCartney Spring16 collection with Instragram videos
We combined elements of Stella McCartney and Instagram in order to create an epic fight between the models @Bridgetmalcom & @TheLumaGrothe
2 rounds that showcase Spring16 collection.
Its a unique campaign because it was shot using an Apple Watch and an iPhone6.
Both videos where posted on @Stellamccartney 's instagram account
Round1: 20K likes and 800 comments
Round2 18K likes and 500 comments
Post was shared in media from all around the world
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