THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Hotel Freebies

Entered in Single Post or Activation, TikTok

Objective

Drive awareness of Super.com, a company that allows users to save money on various items and on their hotel bookings all for free. Super.com's mission is to allow everyone to experience more of what life has to offer regardless of background and circumstance. Our controversial video of what you can and can take from a hotel room was sparked by an old Friends episode where Ross cleverly posed the question, "what is actually baked into a hotel booking price?"

 

Results

Massive Social Media Numbers

Hotel Freebies dominated our TikTok and YouTube accounts. With zero paid promotion or boosting, Hotel Freebies recieved:

TikTok:

YouTube Shorts:

Hotel Freebies skyrocketed our followers going from just 120 subscribers on YouTube to 29K+ subscribers and 165 TikTok followers to 20K+ followers 

Media

Video for Hotel Freebies

Entrant Company / Organization Name

Super.com

Link