THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project
From the 15th Annual Shorty Awards

HangarFour Creative x Indeed – Rising Voices: Turn the Camera

Entered in Long Form Video, Storytelling

Objectives

As part of Indeed’s Rising Voices program, we wanted to shine a spotlight on those behind the camera, in the essential supporting roles that made the 10 films of Rising Voices come to life. The objective of the program was to foster candid discussions with those already in the industry about the importance of getting an opportunity, invite jobseekers to learn about the fields of cinematography, composition, production, and empower them to go out on a limb and find their dream job. 

Strategy and Execution

By featuring those in behind the scenes jobs, we were able to explore roles and responsibilities that often do not get the shine of those in front of the camera, and showcase the variety of opportunities that are available in the industry. To tell that story, we created an original interview-based video series that featured one behind the scenes team-member from each of the 10 Rising Voices films. In each episode, we discussed how each person got their start in the industry, and the importance of having that opportunity to explore their passion.

Results

The Turn the Camera videos were shared on Indeed’s Rising Voices landing page with the goal of raising further awareness for the program and educating audiences about Rising Voices. By sharing these videos on the Rising Voices landing page alongside the films themselves, we were able to tell a well-rounded story about the films, filmmakers, crews, from start to finish.

Media

Video for HangarFour Creative x Indeed – Rising Voices: Turn the Camera

Entrant Company / Organization Name

HangarFour Creative, Indeed

Links

Entry Credits