Applying eyeliner with attitude, makeup artist donidarkowitz is dominating the TikTok short-form. Amassing 2M+ likes on TikTok for her colorful makeup transformations met with equally colorful language, Doni’s talents as a makeup artist are equally matched with her slaying comedy. From mesmerizing make-up videos to hilarious mini-skits, "How women feel about men’s opinions in 2019" and #povchallenge "cringe" topics, the tongue-in-cheek “if you can’t be kind, be quiet!" takes on body shaming, menstruation, and racist tropes of black women with style and humor, cleverly instilling transformative messaging and empowerment into her binge-worthy videos.