Canadian “youtube person + dog enthusiast” Samantha Ravndahl is not your typical makeup vlogger. Breaking into the beauty scene with edgy humor and an Instagram handle inspired by her love of snakes, Samantha has captivated the internet through her authentic personality and multi-genre color fantasy looks. Amassing nearly 1M YouTube subscribers, 2M+ Instagram followers and brand collabs including a MAC Cosmetics lipstick line, Samantha is now pulling back the curtain on our media-made culture. Through her videos and 2018 Vanity Fair feature as the “Beauty Blogger Who’s Made a Career Out of Brutal Honesty,” Samantha is advocating transparency in the social sphere.