13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications.

From the 10th Annual Shorty Awards


Nominated in Animal

About bubalahpoochie

In case you’ve never had a Jewish grandmother call you bubalah (usually while trying to coax an extended hug), it’s a Yiddish term of endearment—one that happens to perfectly fit Instagram’s adorable @bubalahpoochie. The 1-year old mini-Maltipoo lives the classic NYC life; visiting parks, cafes, and walking the streets of Greenwich Village. Bubalah Poochie is often shown wearing stylish granny glasses while checking emails, playing poker, or sitting with various alcoholic beverages because it’s #fiveoclocksomehwere. Amassing 12K+ followers since launching on Instagram in February 2017, the pooch’s popularity should continue to skyrocket because—in the words of Jewish grandmas everywhere—“look at that face!”

bubalahpoochie's best work on social

https://www.instagram.com/p/Ba6_Ee7nDLS/?taken-by=bubalahpoochie https://www.instagram.com/p/BawvLg2HqaM/?taken-by=bubalahpoochie https://www.instagram.com/p/Bb5CpRDn8FS/?taken-by=bubalahpoochie

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

winners have been announced. follow us to see who won!